Riccardo Zazzini is the SEO Growth Writer at Highsnobiety. He began working at Highsnobiety in 2022, and since then he has written features and articles about subjects ranging from fashion, music, street art, NBA fashion, culture, and optimized pre-existing content with SEO's best practices. He also writes the brand introductions and descriptions in the Highsnobiety Shop.
Previously, after graduating from Reading University (UK) with a BA in English Lit. & Creative Writing and from Glasgow University with a MSc in Cultural Policy, Riccardo spent a hanfdul of years working as a agency copywriter and freelance writing for various magazines mainly for topics around sustainability in the fashion industry and street art.
When he is not busy playing basketball, you can find him in Berlin looking for the best denim stores in the city and for live music events. Find him at riccardo.zazzini@highsnobiety.com
Articles
adidas’ Post-Samba Sneaker Became a Stitched-up Textural Beauty
Copenhagen Fashion Week’s Secret Weapon: Community
Kith Made New Balance’s All-New Dad Shoe a Gorgeous Elderly Icon
The Best Basketball Shoes of the 2024-25 Season
The Classic adidas Crazy 8 Is Back But Not as You Know It
Patta Channels the Rhythm of the Caribbean For SS25
A Wonderful Workwear Makeover for New Balance’s “Dunk” Skate Shoe
Soul Rebel: Bob Marley's Underrated Fashion Style
adidas x Toy Story Shouldn’t Go This Hard
James Harden's Sneaker Legacy Evolves With a Souped-Up Basketball Shoe
adidas Sambas Go Elegantly Chunky With a ‘90s Skate-Ish Makeover
adidas & HAL STUDIOS Bring Back Pure '90s Basketball Nostalgia
