Riccardo Zazzini

(Writer / Berlin)

Riccardo Zazzini is the SEO Growth Writer at Highsnobiety. He began working at Highsnobiety in 2022, and since then he has written features and articles about subjects ranging from fashion, music, street art, NBA fashion, culture, and optimized pre-existing content with SEO's best practices. He also writes the brand introductions and descriptions in the Highsnobiety Shop.

Previously, after graduating from Reading University (UK) with a BA in English Lit. & Creative Writing and from Glasgow University with a MSc in Cultural Policy, Riccardo spent a hanfdul of years working as a agency copywriter and freelance writing for various magazines mainly for topics around sustainability in the fashion industry and street art.

When he is not busy playing basketball, you can find him in Berlin looking for the best denim stores in the city and for live music events. Find him at riccardo.zazzini@outlook.com

Articles

  • adidas’ Summer of '06 Gets a Modern Glow-Up

  • Even With Delicate Ribbons, Vans' Sneakers Skate Hard

  • Vans' Killer Mule Is Snug Like an UGG & Tough Like a Skate Shoe

  • adidas Supershoes Tuned Like a Mercedes Supercar

  • New Balance’s All-New Dad Shoe Is Brilliantly Flat & Majorly Textured

  • Nike’s Ultra-Tough “Dunk” Is for the Streets

  • Getting Drunk on New Balance’s Prettiest Sneaker-Loafer

  • Nike’s Air Jordan 3 Is the World’s Best Dad Shoe (Literally)

  • New Balance’s Metallic Sneaker-Loafer Is a Real Gem