This week British manufacturer Aston Martin introduces a new design service providing customers with bespoke garages and display areas for their cars. The company’s bespoke personalization service, Q by Aston Martin, will work with buyers to create the perfect “gallery” or “lair” for their vehicle(s).
“Imagine a home or luxury retreat built around your car,” said Aston Martin Chief Creative Officer, Marek Reichman. “Picture creating the ultimate space to showcase your own automotive works of art. This is now achievable with this new offering. For the car enthusiast the garage is as important as the rest of the house and a bespoke auto gallery designed by Aston Martin that either focuses on showing off the car or is part of a larger, integrated entertainment space with simulators and such like, takes Aston Martin ownership to the next level.”
Renowned architects will be working alongside the Aston Martin Design Team to bring these magical spaces to life. The manufacturer’s in-house design collective has already produced the interior design work for the 66-story Aston Martin Residences in Miami, while also collaborating on the company’s first global brand center, the House of Aston Martin Aoyama, in Tokyo.
Aston Martin points out that entire luxury homes or retreats can be designed to showcase customer vehicles. One example is an automotive lair produced by Obermoser arch-omo architecture, capable of housing the Aston Martin Valhalla and the iconic Aston Martin DB5 in a subterranean circular space.
Anyone interested in Aston Martin Automotive Galleries and Lairs can reach out to the Aston Martin Partnership Team at [email protected]