DJ Khaled is known to be a certified flexer of lavish things, and the renowned producer/DJ now elevates his entrepreneurial mindset by introducing the “We The Best Home” furniture line.
With the name taking cues from his own record label, We the Best Music Group, Khaled says that this new venture into luxury furniture was inspired by his very own lifestyle and home. “My home is my castle, and it’s a sacred place,” Khaled said in a statement provided by Billboard. “I wanted to create something that highlighted how important our homes are to our lives — it’s where we spend time with family. It’s where we make memories. It’s where we raise our children.”
Adding, “This line is an extension of me. I am involved in every aspect of the creative design process — choosing colors, fabrics, styles. So I give my fans a piece of Khaled in every item.”
There’s a wide selection of offerings featured in the gallery above, consisting of couches, chairs, and tables boasting intricate patterns, premium compositions and luxe colors. However, Khaled says that his favorite piece in the collection is a red throne, which he calls a “must-have for every King in his castle.” He also adds, “the vanity is a major key for the Queen of the castle, so she can make sure she always looking like a queen,” he said.
Furthermore, the line is manufactured and distributed by Global Furniture USA, while the designs are made in partnership with Khaled and Goldition, a collective of designers who collab with celebrities to create exclusive items.
“We The Best Home” is slated to launch at El Dorado Furniture in Miami on Thursday, and is expected to expand to national furniture retailers soon. For more, head over to Goldition.
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