After naming its 30 most popular brands of 2017, Grailed will be launching its third annual Grailed 100 series next week which puts the spotlight on highly-coveted pieces from designers and brands beloved by the website's community.
With this season’s 100-piece offering carefully curated by Grailed's team, the range will encompass a diverse assortment of pieces from brands like Rick Owens, Raf Simons, Yohji Yamamoto, Helmut Lang, Undercover, Supreme, Maison Margiela, COMME des GARÇONS, and more.
In order to give everyone the best chance of getting their grail, Grailed will be introducing a new “drop” model that will roll out between 12 p.m. and 1:30 p.m. ET on Tuesday, January 30. The Grailed 100 will release in drops of 25 items, every half hour.
Additionally, to promote the upcoming sale, Grailed debuts its first live-action video lookbook produced in collaboration with MPC Creative, showcasing a hyper-stylized collection teaser that provides a first glimpse at some of the pieces that will be available in the Grailed 100 FW18.
Finally, as the date gets closer, check out an editorial, shot by Nick Maggio, that highlights some of the pieces that will be available come January 30.
Head on over to Grailed starting Tuesday, January 30 at 12 p.m. EST to shop the collection.
For more shopping, here are our nine favorite sneakers from Paris Fashion Week and where to buy them.