Highsnobiety
YouTube

This month marks the six-year anniversary of Kanye West and G.O.O.D. Music's Cruel Summer compilation album. In celebration of the occasion, designer and creative director Joe Perez — formerly of Donda — shares a look at the design process for the album's iconic cover.

Backed by project track "New God Flow," the 60-second clip details the artwork from the early stages onward. Press play below to witness the transformation.

Your Highsnobiety privacy settings have blocked this YouTube video.

Kanye and G.O.O.D. Music released Cruel Summer on September 14, 2012. Featuring the likes of Kanye West, Pusha-T, Big Sean, Teyana Taylor, Cyhi the Prynce, Kid Cudi, John Legend, Common, 2 Chainz, JAY-Z, and Travis Scott, among others, the album saw four singles — "Mercy," "Cold," "New God Flow," and "Clique" — chart on the US Billboard Hot 100.

Hit the comments to let us know your favorite track from the G.O.O.D. Music LP.

In related news, Kanye West is performing on 'Saturday Night Live's season 44 opener.

We Recommend
  • Kanye & Wife Bianca Call It Quits
    • Culture
  • Is Kanye West Still One of Hip Hop's Wealthiest Moguls in 2023?
    • Culture
  • Simply Put, North West Is Ye's Style Successor
    • Style
  • Pastelle, the Original Kanye Brand, Is Back
    • Style
  • Of Course North West Wins at Kanye-Themed Halloween Costumes
    • Style
What To Read Next
  • 2024 Is Literally 424's Year (EXCLUSIVE)
    • Style
  • NOCTA & L'art de l'automobile Know How to Do Road
    • Style
  • Film Is Fashion Again
    • Style
  • New Balance Reskinned Its Most Classic Dad Shoe In Tasty Leather
    • Sneakers
  • Thanks to Snif's Pizza Perfume, You Can Eat Your Slice & Wear It Too
    • Beauty
  • Wear A$AP Rocky's Wild Wardrobe for $1,000 (4-Layer Underwear Included)
    • Style
*If you submitted your e-mail address and placed an order, we may use your e-mail address to inform you regularly about similar products without prior explicit consent. You can object to the use of your e-mail address for this purpose at any time without incurring any costs other than the transmission costs according to the basic tariffs. Each newsletter contains an unsubscribe link. Alternatively, you can object to receiving the newsletter at any time by sending an e-mail to info@highsnobiety.com

Web Accessibility Statement

Titel Media GmbH (Highsnobiety), is committed to facilitating and improving the accessibility and usability of its Website, www.highsnobiety.com. Titel Media GmbH strives to ensure that its Website services and content are accessible to persons with disabilities including users of screen reader technology. To accomplish this, Titel Media GmbH tests, remediates and maintains the Website in-line with the Web Content Accessibility Guidelines (WCAG), which also bring the Website into conformance with the Americans with Disabilities Act of 1990.

Disclaimer

Please be aware that our efforts to maintain accessibility and usability are ongoing. While we strive to make the Website as accessible as possible some issues can be encountered by different assistive technology as the range of assistive technology is wide and varied.

Contact Us

If, at any time, you have specific questions or concerns about the accessibility of any particular webpage on this Website, please contact us at accessibility@highsnobiety.com, +49 (0)30 235 908 500. If you do encounter an accessibility issue, please be sure to specify the web page and nature of the issue in your email and/or phone call, and we will make all reasonable efforts to make that page or the information contained therein accessible for you.