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MAISON MARGIELA

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Maison Margiela Spring 2024 Couture show
Maison Margiela , Maison Margiela

WHO FOUNDED THE LUXURY FASHION HOUSE MAISON MARGIELA?

Maison Margiela is a luxury fashion house that was founded in 1988 by Belgian designer Martin Margiela. He was considered one of the most innovative and influential designers of his time, and his work at Maison Margiela was known for its avant-garde and conceptual approach to fashion, often challenging traditional notions of beauty and elegance.

NET WORTH

20 million dollars.

IS MAISON MARGIELA A FRENCH BRAND?

Yes, Maison Margiela is a French brand. The brand was founded by Belgian designer Martin Margiela in 1988 in Paris, France. It’s considered as a French luxury fashion house and it’s known for its avant-garde and conceptual approach to fashion, often challenging traditional notions of beauty and elegance. The brand is considered one of the most influential in the fashion industry and it has established a strong reputation and become a well-known and respected name in the industry.

WHO IS THE CURRENT CREATIVE DIRECTOR OF MAISON MARGIELA?

In 2018, John Galliano, who was the creative director of Christian Dior and Givenchy, was appointed as the new creative director of Maison Margiela. He brings a wealth of experience and a strong design aesthetic to the brand. His appointment has been widely anticipated and his first collection was met with critical acclaim. Under Galliano’s leadership, the brand continues to push the boundaries of traditional fashion and evolve its aesthetic.

IS MAISON MARGIELA A HIGH END BRAND?

Yes, Maison Margiela is considered a high-end luxury brand. It is known for its avant-garde designs, use of unconventional materials, and conceptual approach to fashion. The brand’s clothing and accessories are crafted with high-quality materials and are priced accordingly. Additionally, the brand has a reputation for being exclusive and sought-after, with its designs being worn by celebrities, fashion influencers and high-end consumers.

HOW DO YOU PRONOUNCE MARGIELA?

“Maison Margiela” is a French name and it is pronounced as “mah-zohn mar-zhi-ell-ah”. The emphasis is on the second syllable of the first word and the second syllable of the second word. The ‘g’ in Margiela is pronounced as a ‘zh’ sound, similar to the ‘s’ in the word ‘pleasure’.

WHAT DO ALL THE MARGIELA NUMBERS MEAN?

The numbers that are associated with the Maison Margiela collections are a way of identifying and categorizing the different lines within the brand.

1-4: These numbers were used to identify the main collections for men and women during Martin Margiela’s tenure as Creative Director.

5-8: These numbers were used to identify the secondary lines of the brand, such as the “Artisanal” collection, which is known for its handcrafted and one-of-a-kind pieces.

9: This number was used to identify the “MM6” collection, which is known for its more accessible and ready-to-wear designs.

0: This number was used to identify the “Line 0” collection, which is focused on basics and essentials.

These numbers are used to help consumers and buyers differentiate the different lines and collections within the brand, and understand which collections align with their personal style and preferences.

It’s worth noting that after Martin Margiela left the brand in 2009, the numbers were no longer used and the collections were named with different names.

WHY IS MARGIELA 22 CIRCLED?

The number 22 is a recurring theme in the work of Maison Margiela and is often seen as a symbol of the brand.

The reason why the number 22 is often depicted as a circled number within the brand’s designs is not officially disclosed by the Maison. However, it’s speculated that it could be related to the idea of completion or unity.

A circle is a shape that represents wholeness, completeness and infinity, and by circling the number 22, it could be interpreted as a symbol of the brand’s identity and continuity.

Additionally, the circle could also be seen as a way to draw attention to the number and make it stand out more. In any case, it serves as a visual signature of the brand and an identifier of the brand’s designs.

HOW IS THE BRAND KNOWN FOR ITS APPROACH TO FASHION?

Maison Margiela is known for its avant-garde and conceptual approach to fashion. The brand is recognized for its innovative designs, use of unconventional materials and reinterpretation of classic garments, such as deconstructed suits and repurposed vintage clothing. This approach to fashion allows Maison Margiela to push the boundaries of traditional design and create unique and striking pieces.

WHO WAS THE CREATIVE DIRECTOR OF MAISON MARGIELA UNTIL 2009?

Martin Margiela was the creative director of the brand until 2009. He was known for his anonymity throughout his tenure, and the brand’s iconic “ghost” or “invisible” branding, in which the label on the clothing is sewn on the inside, is a reference to the anonymity of the designer. Despite this, Martin Margiela’s design aesthetic and influence on the brand can be seen in every collection.

WHAT IS THE MEANING BEHIND THE BRAND'S ICONIC "GHOST" BRANDING?

The brand’s iconic “ghost” or “invisible” branding, in which the label on the clothing is sewn on the inside, is a reference to the anonymity of the designer. This approach was used to focus on the clothes themselves and not the designer behind them. By not having the traditional designer label on the outside of the garment, it allows the clothing to speak for itself.

HOW IS THE BRAND KNOWN FOR ITS USE OF MATERIALS?

Maison Margiela is known for its use of unconventional materials and reinterpretation of classic garments. The brand’s design team is known for their ability to take traditional materials and give them a new, modern twist. They often use unconventional materials such as plastic and metal, and repurpose vintage clothing to create unique and striking pieces that push the boundaries of traditional design.

WHEN WAS THE BRAND'S FIRST FRAGRANCE LAUNCHED?

Maison Margiela’s first fragrance, “Untitled,” was launched in 2010. The brand has since released several more fragrances, including “Replica” in 2012. These fragrances are known for their unique scents and avant-garde packaging, which reflect the brand’s overall aesthetic.

WHAT IS "KNIGHT OF THE ORDER OF ARTS AND LETTERS” ?

The “Knight of the Order of Arts and Letters” is a French government honor that is awarded to individuals who have made significant contributions to the arts, literature, or the promotion of these fields. The award was created in 1957, and recipients are often recognized for their contributions to French culture.

In 2003, Martin Margiela was awarded the title of “Knight of the Order of Arts and Letters” by the French government. This award recognized his contributions to the fashion industry and the impact that his designs and vision had on the industry. It’s one of the highest honours in the French culture and it’s an acknowledgement of his work and influence in the industry.

WHERE TO SHOP MAISON MARGIELA?

Here is our selection of Maison Margiela Sneakers or browse all from Maison Margiela at Highsnobiety Shop.

1988

The brand is founded by Belgian designer Martin Margiela in Paris, France. This year marks the establishment of the brand and the beginning of its journey in the fashion industry. Maison Margiela was known for its avant-garde and conceptual approach to fashion. Martin Margiela was a key figure that set the tone for the brand, and his unique vision guided the direction of the brand for many years.

1989

The brand presents its first collection at Paris Fashion Week. This marked the first official showcase of the brand’s designs and helped to establish it in the industry. It was a significant moment for the brand as it presented its first collection to the public and it was well-received by critics and buyers.

1990

The brand was awarded the “Golden Thimble” award from the French press, which helped to establish it as a respected and recognized brand in the industry. This award was a big accomplishment for the brand, and it was a recognition of its innovative designs and unique approach to fashion.

1997

Maison Margiela debuts its first haute couture collection, which marked the brand’s entry into the high-end fashion market. This was a big step for the brand as it positioned itself in the luxury fashion market, which allowed it to expand its customer base and reach new audiences.

2003

Martin Margiela was awarded the title of “Knight of the Order of Arts and Letters” by the French government, which recognized his contributions to the fashion industry. This award was a huge honor for the designer and it was an acknowledgement of his work and influence in the industry.

2009

Martin Margiela stepped down from his role as creative director of the brand, marking the end of an era and the beginning of a new chapter for the brand. Although Martin Margiela’s departure was significant, the brand continued to evolve and adapt to changes in the industry.

2014

Maison Margiela collaborated with H&M on a collection, which was widely praised for its innovative designs and use of unconventional materials.

This collaboration helped to introduce the brand to a new generation of customers and highlighted the brand’s ability to create designs that are both high-end and accessible.

2018

John Galliano, who was the creative director of Christian Dior and Givenchy, was appointed as the new creative director of the brand, marking a new era for the brand. Galliano’s appointment was highly anticipated and his first collection was met with critical acclaim.

2020

The brand launched its first ever sustainable collection, called “Recicla”, which featured pieces made from repurposed and recycled materials. The collection was well-received and helped to establish the brand as a leader in sustainable fashion. Additionally, the brand also celebrated its 32nd anniversary and it was a significant milestone for the brand and its continued presence in the industry.

Reebok and Maison Margiela’s debut footwear collaboration. This collaboration will become a staple and iconic one for both brands with multiple releases over the years.

2021

MM6 Maison Margiela reveals SS22 collection and new Eastpak collaboration at MFW.

2022

Samsung teams up with Maison Margiela to reimagine Galaxy Z Flip4https://highsnobiety.com/p/samsung-maison-margiela-galaxy-flip4-collab.

Solomon and MM6 start a new footwear collaboration.

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