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New Balance's 990v5 Is Now Available for Customization Online

Words By Jonathan Sawyer

Joining the 997, 574, and 300, New Balance's 990v5 is now available for customization on the brand's NB1 design platform.

Prior to tinkering with the silhouette, the 990v5 features New Balance's "N" logo on the side, a Made In USA label and the American Flag on the tongue, "990" embroidery, and "V" branding, as well as ENCAP cushioning in the midsole and Ortholite insoles. When designing a pair, you can choose from 17 different customization points, including color options and fabrics. Each 990v5 is made by hand at New Balance's Maine factory.

Priced at $200, visit New Balance to customize the 990v5 today.

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