SOTF recently opened its doors in the historic city of Florence, Italy.
Stocked with familiar names like adidas Originals and Y-3, as well as upscale sneaker labels including Buscemi, Common Projects, and accessories from the likes of Thom Browne and DITA, the interactive boutique is stocked with iPads that allow customers to shop, check size availability, and even checkout without the help of a sales associate.
Decorated with a host of costly materials like gold and Calacatta marble, SOTF also plans to introduce a private label apparel collection in weeks to come.
SOTF Via De Tornabuoni 17/R 50123 Florence
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