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Parisian ad agency Fred & Farid just received a Lion D’Or at the Cannes Festival for their ad campaign for Wrangler, which was shot by American photographer Ryan McGinley. We can only say that it was well deserved. The “We Are Animals” campaign looks very impressive, with each image communicating a very strong message and just an indulging overall mood.

Here below a video expressing the mood from the shoot.

Humans from wrangler on Vimeo.

After the jump many more images of the Wrangler “We Are Animals” ad campaign by Ryan McGinley.

Via LaMJC.

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