Alexandra Pauly is a writer and editor with over four years of experience telling stories about beauty, style, and youth culture. She was appointed Beauty Editor after launching Highsnobiety's beauty vertical, its very first foray into the category, in 2022.
Digging into beauty and its intersection with culture, identity, and politics, her reporting challenges readers to think critically about the industry and their own relationship to it. A longtime fragrance enthusiast, she is also passionate about writing about scent. In 2023, she spearheaded Highsnobiety's State of Fragrance, a whitepaper on consumers' relationship to perfume and their buying habits.
Outside of work, you can find her scouring Chinatown for the best egg tart, contemplating the next addition to her collection of 50-plus perfumes, and taking way too many photos of her dog.
Articles
These Perfumes Defined 2023, According to the 'Oscars of Fragrance'
Tinashe’s ‘Freak’-y Outfit Is Unmatchable
Erewhon's New Status Smoothie Tastes Like Sunscreen
Rise & Shine! Pharrell's First Louis Vuitton Fragrance Is Here
For His Second White House Visit, Travis Kelce Dressed the Part
The Verdict Is In: EmRata’s Stormy Daniels Tee Wins on All Counts
Hailey Bieber Is Making Maternity Style Great Again
Face Value: The 5 Best Beauty Drops of May
Calvin Klein's High-End Line Is Relaunching, And It Might Look Like The Row
How Do You Solve a Problem Like Sephora Kids?
Phoebe Philo's Daughter Is Fashion's New Nepo Baby Supreme
