After Gucci released its sci-fi inspired FW17 campaign a few days ago, we couldn’t help but think it looked a lot like UNDERCOVER's "Underman" Spring 2011 campaign. When compared side by side, it’s hard not to see the similarities.

UNDERCOVER's campaign took inspiration from Japan's cinematic tradition of Tokusatsu, which is basically over-the-top Japanese sci-fi and horror — think the Japanese originals of Godzilla or Power Rangers (Kyōryū Sentai Zyuranger, if you didn't know), and you get the idea.

In a statement released with the campaign images, Gucci wrote that "Alessandro Michele was inspired by the sci-fi genre of the 1950s and 60s, including the iconic TV program Star Trek." As they don't specify which sci-fi films Michele was inspired by, he could have been watching the same Tokusatsu flicks as UNDERCOVER's Jun Takahashi — that, or he was looking through UNDERCOVER's archives.

Gucci is no stranger to making things that look a little too similar to previously existing work. The house's FW17 collection has already inspired three separate plagiarism allegations, from independent designers to iconic Harlem couturier Dapper Dan.

Browse through the comparisons above, then watch a behind-the-scenes look at UNDERCOVER's SS11 campaign below. What do you think of the similarities? Let us know in the comments section below.

In other fashion news, VFILES appoints Dapper Dan to mentor its NYFW runway designers.

  • Left Images:Gucci FW17 Campaign
  • Right Images:Undercover SS11 Campaign

What To Read Next

*If you submitted your e-mail address and placed an order, we may use your e-mail address to inform you regularly about similar products without prior explicit consent. You can object to the use of your e-mail address for this purpose at any time without incurring any costs other than the transmission costs according to the basic tariffs. Each newsletter contains an unsubscribe link. Alternatively, you can object to receiving the newsletter at any time by sending an e-mail to info@highsnobiety.com

Web Accessibility Statement

Titelmedia (Highsnobiety), is committed to facilitating and improving the accessibility and usability of its Website, www.highsnobiety.com. Titelmedia strives to ensure that its Website services and content are accessible to persons with disabilities including users of screen reader technology. To accomplish this, Titelmedia has engaged UsableNet Inc, a leading web accessibility consultant to help test, remediate and maintain our Website in-line with the Web Content Accessibility Guidelines (WCAG), which also bring the Website into conformance with the Americans with Disabilities Act of 1990.

Disclaimer

Please be aware that our efforts to maintain accessibility and usability are ongoing. While we strive to make the Website as accessible as possible some issues can be encountered by different assistive technology as the range of assistive technology is wide and varied.

Contact Us

If, at any time, you have specific questions or concerns about the accessibility of any particular webpage on this Website, please contact us at accessibility@highsnobiety.com, +49 (0)30 235 908 500. If you do encounter an accessibility issue, please be sure to specify the web page and nature of the issue in your email and/or phone call, and we will make all reasonable efforts to make that page or the information contained therein accessible for you.