Sign up to never miss a drop
Highsnobiety

Gucci, Burberry, Tom Ford, & Chanel Top Instagram's Buzziest Brands

in StyleWords By Jonathan Sawyer

Instagram has just released data revealing the "buzziest" fashion brands during New York, London, Milan, and Paris Fashion Weeks. According to the platform, Tom Ford, Burberry, Gucci, and Chanel were the most talked-about fashion shows, as Business of Fashion points out. This information is based on global mentions via tags, captions, and comments on IG posts.

Following Tom Ford, Calvin Klein, and Ralph Lauren received the most mentions during New York Fashion Week, while Richard Quinn and Christopher Kane joined Burberry as London Fashion Week's most buzzed labels. Milan Fashion Week then saw Gucci, Prada, and Fendi become subject to the most hype, and Chanel, Dior, and Louis Vuitton accounted for the top three most talked-about brands during Paris Fashion Week.

The Instagram data also shows that Kaia Gerber, Gigi Hadid, and Bella Hadid were the buzziest models during fashion month.

See below for Instagram's most buzzed-about fashion brands and models during the FW18 fashion week circuit, then visit Business of Fashion for more.

Most Buzzed-About Models During Fashion Month

Kaia Gerber Gigi Hadid Bella Hadid Karlie Kloss Fran Summers

Most Buzzed-About Brands During New York Fashion Week

Tom Ford Calvin Klein Ralph Lauren Michael Kors Marc Jacobs

Most Buzzed-About Brands During London Fashion Week

Burberry Richard Quinn Christopher Kane Teatum Jones Delpozo

Most Buzzed-About Brands During Milan Fashion Week

Gucci Prada Fendi Versace Moschino

Most Buzzed-About Brands During Paris Fashion Week

Chanel Dior Louis Vuitton Saint Laurent Balmain

Models Who Gained the Highest Percentage of Followers During Fashion Month

Anok Yai Yasmin Wijnaldum Adut Akech Bior Léa Julian Vittoria Ceretti

In other fashion news, Craig Green will be the guest designer at Pitti Uomo 94.

What To Read Next

Highsnobiety

*If you submitted your e-mail address and placed an order, we may use your e-mail address to inform you regularly about similar products without prior explicit consent. You can object to the use of your e-mail address for this purpose at any time without incurring any costs other than the transmission costs according to the basic tariffs. Each newsletter contains an unsubscribe link. Alternatively, you can object to receiving the newsletter at any time by sending an e-mail to info@highsnobiety.com

Web Accessibility Statement

Titelmedia (Highsnobiety), is committed to facilitating and improving the accessibility and usability of its Website, www.highsnobiety.com. Titelmedia strives to ensure that its Website services and content are accessible to persons with disabilities including users of screen reader technology. To accomplish this, Titelmedia has engaged UsableNet Inc, a leading web accessibility consultant to help test, remediate and maintain our Website in-line with the Web Content Accessibility Guidelines (WCAG), which also bring the Website into conformance with the Americans with Disabilities Act of 1990.

Disclaimer

Please be aware that our efforts to maintain accessibility and usability are ongoing. While we strive to make the Website as accessible as possible some issues can be encountered by different assistive technology as the range of assistive technology is wide and varied.

Contact Us

If, at any time, you have specific questions or concerns about the accessibility of any particular webpage on this Website, please contact us at accessibility@highsnobiety.com, +49 (0)30 235 908 500. If you do encounter an accessibility issue, please be sure to specify the web page and nature of the issue in your email and/or phone call, and we will make all reasonable efforts to make that page or the information contained therein accessible for you.