After unveiling a collaboration with LEGO, it has now emerged that an IKEA x adidas project is in the works. The news was revealed at IKEA’s Democratic Design Day at its headquarters in Älmhult, Sweden, where it also provided Highsnobiety with a best look yet at Virgil Abloh’s highly-anticipated IKEA collection.
adidas is the latest brand to work with IKEA. At the event, IKEA revealed it will work with the Three Stripes on a collection of home sports equipment “for women, by women.”
“We’ve had our eye on adidas for a while, and we think adidas have felt similar,” said Markus Engman, Head of Design at IKEA. “adidas has proved throughout the years that it’s really good at collaborating.”
“The fact of the matter is, if you want to work out at home, it’s so much cheaper than paying a bill at the [gym],” an IKEA rep added. “Most people don’t have time, so it’s easier to workout at home.”
This is a developing story. Look out for further updates arriving later in the day.
What do you think of the tie-up? Let us know your thoughts on IKEA working with the Three Stripes in the comments.
Here’s everything we know about Virgil Abloh’s IKEA collection.