Artist, creative director and producer Michèle Lamy has partnered with Selfridges for a new boxing-inspired installation and subsequent capsule collection. Beginning today, Lamyland has taken over Selfridges Corner Shop, along with boxing collaborations, artists, and friends including Stephen Jones, Koché, Nike, Edward Bess and Rick Owens.
Teaming up with Overthrow Boxing Club, the exclusive assortment of boxing items then ranges from activewear and equipment to memorabilia, jewelry, fragrance and art. Lamy also presents special joint efforts alongside Versace, Craig Green, Everlast, OFF-WHITE, Gareth Pugh and Sacai, becoming available throughout the multi-month residency.
In February, part two of Lamyland will expand to a fully-functioning boxing gym in partnership with BXR London, located in the Selfridges Ultralounge. The training scheduled will be open to all, as there will also be workshops and social events hosted by Michèle and friends.
In total, Lamyland will encompass four themes over five months, running from January to July.
For more, here's how Blondey McCoy killed it in 2017 and what you can learn from him.