[UPDATE] December 7, 2017 10:37. EST: The Nike Pro Hijab is available now in black and obsidian on nike.com and at select retailers in Europe, North Africa, North America and across the Middle East. Other colorways, including white and vast gray, will launch in January on nike.com, U.S. stores and at select retailers in more than 20 countries.
If you have a body, you’re an athlete – as Nike’s inclusionary mantra, the famed sportswear supplier have backed it up by launching the Nike Pro Hijab, which is meant to empower women and allow everyone to participate in sport.
The Nike Pro Hijab is constructed from durable single-layer Nike Pro power mesh which features tiny, strategically placed holes for optimal breathability, but remains completely opaque, with a soft touch.
Its mesh is also stretchy, so when combined with an elastic binding the hijab allows for a personalized fit that adapts to both the wearer’s head and her sport.
The product was first teased in the Swoosh’s viral video campaign, titled “What Will They Say About You?,” which you can check out below.
This latest push to create products that empower and enable people that might not have been able to take part in sports is part of Nike’s founding mission to serve all types of athletes.
The Nike Pro Hijab is available to cop in European countries over at the brand’s webstore. A U.S. release is expected in early 2018.
Recently, the Nike Pro Hijab was named as one of Time’s best inventions of 2017.
- Main & Featured Image: Nike