90 Years of Japanese Bagmaking Comes to Paris (EXCLUSIVE)
Porter Yoshida's 90th birthday wish? Bring its Japan-made bags to Paris.
The Japanese brand has launched a pop-up shop inside Paris' Words Sounds Colors & Shapes, a new concept store from the mind of Ramdane Touhami (the designer also makes solid hiking boots).
Set inside a massive tent, Porter's 90th anniversary installation includes the brand's finest, a.k.a. its Tanker bags. The anniversary Tanker collection features pieces in the exclusive "Coyote" colorway. And it's all crafted from Porter's plant-based nylon material, which is the same crisp and trusty fabric as before but better all around.
"In collaboration with Toray Industries, we have developed a plant-based nylon. Recreating the strength and flexibility required for TANKER fabric was challenging — not just any nylon would do," Kenichiro Matsubara, Porter's Global Brand Director, tells Highsnobiety.
The pop-up, which is open from June 24 to October 5, is more than a cool spot to score exclusive Porter gear. It's a tribute to its longstanding craftsmanship, which has brought fans thoughtful, practical handbags that actually look good for almost a century now. This is also the secret to its success.
Porter plans to continue doing what it does best, all in alignment with the vision of its late founder, Kichizo Yoshida.
"In accordance with the founder's will, we have continued to make bags in Japan, working with craftsmen," Matsubara says. "We are proud that we have been making our products for 90 years without relying on overseas production."
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