From teasing a reinterpretation of IKEA's iconic FRAKTA bag and a variety of rugs marked by Virgil Abloh’s signature quotation motif last June, IKEA and Virgil Abloh have officially revealed their collaborative partnership in a live stream from an undisclosed location in New York.
Showcasing concepts of an upcoming furniture/accessory collection that is "designed for Millennials," Virgil emphasized that the offerings will be "affordable" and retail at IKEA's typical price points.
He started off revealing a new triangular doorstop design that can be attached to a Abloh-designed chair, which challenges the original use of the everyday tool as well as providing an aesthetically pleasing, multi-purpose design.
Virgil then reveals his new cabinet design with a purpose of "curating your junk drawer," Virgil explains. Featuring an all glass build with bold red handles shaped like nails, the cabinet gives a a transparent look at everything inside putting your junk on full display.
Lastly, he shows off his popular "BLUE" and "KEEP OFF" hand-shaved rug, previously teased on Instagram. The goal for these were to question what a rug is used for. Yes, they can be used an ordinary rug, but Abloh wants them to have a deeper art aesthetic to live on your wall instead of your floor.
All products on display are currently in prototype stage. Today's reveal will be used by Virgil as a way to gain feedback to further advance his designs, with possibilities for acrylic as a material choice as well as the wood on display.
For more details, watch Virgil Abloh's IKEA stream above. Stay tuned for more info on the collection.
More on Virgil, here's the rumored release date of the OFF-WHITE x Nike Air Jordan 1 “UNC”.