Where the runway meets the street
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Summer’s over, but that doesn’t have to mean the vibes are gone. Thom Browne has managed to keep the spirit alive with a new surf-inspired shop at Dover Street Market, and the design is sunny, to say the least.

Featuring surfboard displays as well as mannequins donning beachy, floral apparel, the new Thom Browne Surf Shop will be host to the house’s Pre-SS17 collection. The space manages to capture the feel of Thom Browne’s SS17 show in September, and the visuals of its impeccable production making the shop a worthwhile visit – if not for the clothes, a respite from the upcoming cold weather.

Thom Browne Surf Shop
18-22 Haymarket
London, United Kingdom

Words by Marcus Cho
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