Riccardo Zazzini is the SEO Growth Writer at Highsnobiety. He began working at Highsnobiety in 2022, and since then he has written features and articles about subjects ranging from fashion, music, street art, NBA fashion, culture, and optimized pre-existing content with SEO's best practices. He also writes the brand introductions and descriptions in the Highsnobiety Shop.
Previously, after graduating from Reading University (UK) with a BA in English Lit. & Creative Writing and from Glasgow University with a MSc in Cultural Policy, Riccardo spent a hanfdul of years working as a agency copywriter and freelance writing for various magazines mainly for topics around sustainability in the fashion industry and street art.
When he is not busy playing basketball, you can find him in Berlin looking for the best denim stores in the city and for live music events. Find him at riccardo.zazzini@highsnobiety.com
Articles
The Most Famous Sneaker-Loafer Evolves, Again
A Local Milanese Brand’s Love Letter to Milan & Its Elegant Chaos
Seasons Change, As Do the Shapes & Colors of Our adidas Shoes
Only Action Bronson Makes New Balance Sneakers This Weird & This Good
We're Only Wearing Retro Sunglasses This Spring
The Toughest UGG Boots Ever Designed Are Also GORE-TEX Lined
Levi’s Little-Known 501 Alternative Stages an Artisanal, Archival Comeback
adidas HOKA-Flavored Running Shoe Is Incredibly Loud
An Underrated adidas Trail Shoe Beast, Hiding in Plain Sight
In Rainbow Metallic, adidas' Chonky Basketball Mule Is Beyond Futuristic
This Beautiful New Balance Skate Shoe Is Built to Take a (Psychic) Beating
When Skate Brand Meets Italian Sportswear, Denim Outerwear Is Inevitable
