Riccardo Zazzini

(Writer / Berlin)

Riccardo Zazzini is the SEO Growth Writer at Highsnobiety. He began working at Highsnobiety in 2022, and since then he has written features and articles about subjects ranging from fashion, music, street art, NBA fashion, culture, and optimized pre-existing content with SEO's best practices. He also writes the brand introductions and descriptions in the Highsnobiety Shop.

Previously, after graduating from Reading University (UK) with a BA in English Lit. & Creative Writing and from Glasgow University with a MSc in Cultural Policy, Riccardo spent a hanfdul of years working as a agency copywriter and freelance writing for various magazines mainly for topics around sustainability in the fashion industry and street art.

When he is not busy playing basketball, you can find him in Berlin looking for the best denim stores in the city and for live music events. Find him at riccardo.zazzini@outlook.com

Articles

  • Nike’s All-New Air Max Is Simpler Than the Rest

  • Jordan’s New Hybrid Sneaker Is All About Texture

  • Nike’s OG Chunky Dad Shoe Is Too Good To Disappear

  • A Crown Jewel Sneaker for the Young Queen of the WNBA

  • This Is the Future of Basketball Shoes, According to Nike

  • Inside a Highly Exclusive Lounge Designed by NIGO

  • Nike's Cleanest Skate Shoe, Stripped Back to Pure Skate Steeze

  • New Balance’s Understated Linen-Wrapped Dad Shoe Is Peak Summer

  • Converse's Square-Toed All Star Is Now a Snazzy Dress Shoe

  • Rosalía’s New Balance-Fueled Cultural Takeover

  • adidas’ Wildly Techy Slip-on Shoes Are Back From The Future

  • An Artful Nike Dunk, Decked Out in Handmade Harris Tweed