Brand: adidas
Model: Ultraboost 1.0 DNA
Release Date: May 1
Price: $180 each
Buy: Packer
What We’re Saying: The Ultraboost was without a doubt a game-changing silhouette for adidas. Early on, especially, the performance-minded sneaker was offered in more muted colorways, leaving many longing for louder, vibrant iterations. Now thanks to the "ZX" pack, you can have just that.
adidas is celebrating both the Ultraboost and the iconic ZX range by bringing classic ZX colorways to the Ultraboost 1.0 DNA. With the collection, we find the Ultraboost 1.0 DNA decked out in three of the most recognizable ZX colorways ever.
As Packer — the exclusive retailer for the "ZX" pack — points out, "The 80s and 90s were a neon-soaked celebration of vibrant color, poignantly encapsulated by the original ZX range, which boasts some of the most wildly enticing colorways in sneaker history." These schemes have in turn taken over the Ultraboost, as the silhouette is reimagined through the lens of a different era.
You can look for the Ultraboost 1.0 DNA "ZX" collection to become available through Packer at midnight on May 1. Presale begins April 30 at 10 p.m. EST.
In the meantime, cop our new adidas ZX 8000 collaboration from Highsnobiety Shop below.
To stay updated on everything happening in the sneaker world, follow @highsnobietysneakers on Instagram, check out the best sneakers to add to your rotation this week, and sign up to our newsletter for the latest sneaker news sent straight to your inbox.
Our designated Selects section features products that we love and want to share with you. Highsnobiety has affiliate marketing partnerships, which means we may receive a commission from your purchase.
