Though it wasn't announced during last week's keynote, rumors pointed at Apple debuting iOS 15 shortly after the event. And, as usual, they weren't far off. Apple rolled out the update on September 20, bringing with it all kinds of new features for its smartphones, from the iPhone 13 to the iPhone 6s.

All kinda new stuff is inside this update, from clothes and sticker poses for your Memoji to Notes tags to a wholly revamped Weather app, which now boasts animated backgrounds and full-screen maps.

The highlight of the update is probably the Focus suite of tools, designed to "help users reduce distraction." It's a far-reaching initiative but, basically, Focus is aimed at getting users to spend less time on the phone and more time, well, focusing. You can customize and set different Focus modes — Work Focus, Fitness Focus, Personal Focus — that temporarily hide notifications from unrelated and potentially intrusive apps.

No more random Twitter notifications during the day! Focus will also automatically set a status for you in supported apps, like Slack, to let others know that you're trying to concetrate. Put down the phone and get into the zone — or at least deeper into dinnertime conversations.

Otherwise, iOS 15 has some updates for Apple Maps — 3D detail, night-time mode — and FaceTime. The latter now sports heightened audio, voice isolation, portrait mode, and even support for friends with Androids and Windows devices. Yep, use your iPhone to create a FaceTime link and then share with non-Apple pals to enjoy video chat with anyone and everyone.

Given the proliferation of post-pandemic Zoom and Google Meet chats, this seems like a feature long in the making.

iCloud+ also debuts with iOS 15, granting users new accessibility features like Hide My Email for an instant generic email handle and Secure Video for home security video footage.

Finally, Apple is boosting the Camera app's functionality. Now, it can recognize and copy text in images — grabbing cafe wi-fi passwords has never been easier. Camera has also been infused with Visual Look Up, an in-app tool that allows the viewer to search up more info about the artwork, landmark, animal, book, or even plant in their photos.

We Recommend
  • best puffer jackets
    15 Puffer Jackets To Ease Into Fall With
    • Style
  • new balance 550
    15 of the Best New Balance 550 Colorways So Far
    • Sneakers
  • Image on Highsnobiety
    Heels Out: 15 Mules To Shop This Summer
    • Style
  • Image on Highsnobiety
    The 15 best J. Cole songs to celebrate the anniversary of “The Come Up”
    • Culture
What To Read Next
  • Photographer
    Enter Blitz Club With Stone Island And Highsnobiety
    • Style
    • sponsored
  • UNIQLO & White Mountaineering's Fall/Winter 2023 fleece & down jacket collaboration
    Can You Perfect the Fleece? UNIQLO & White Mountaineering Think So
    • Style
  • Taylor Swift seen at Travis Kelce's Kansas City Chiefs football game wearing New Balance 550 sneakers
    Taylor Swift Wore the Taylor Swift of Shoes
    • Sneakers
  • carhartt wip denim jeans jackets
    Carhartt WIP's In a Denim Wonderland
    • Style
  • ugg
    From UGG-ly to UGG-xcellence: A Timeline of the UGG Boot
    • Culture
  • Jordan Brand Holiday 2023
    Every Sneaker From Jordan's Retro Holiday Capsule
    • Sneakers
*If you submitted your e-mail address and placed an order, we may use your e-mail address to inform you regularly about similar products without prior explicit consent. You can object to the use of your e-mail address for this purpose at any time without incurring any costs other than the transmission costs according to the basic tariffs. Each newsletter contains an unsubscribe link. Alternatively, you can object to receiving the newsletter at any time by sending an e-mail to info@highsnobiety.com

Web Accessibility Statement

Titelmedia (Highsnobiety), is committed to facilitating and improving the accessibility and usability of its Website, www.highsnobiety.com. Titelmedia strives to ensure that its Website services and content are accessible to persons with disabilities including users of screen reader technology. To accomplish this, Titelmedia has engaged UsableNet Inc, a leading web accessibility consultant to help test, remediate and maintain our Website in-line with the Web Content Accessibility Guidelines (WCAG), which also bring the Website into conformance with the Americans with Disabilities Act of 1990.


Please be aware that our efforts to maintain accessibility and usability are ongoing. While we strive to make the Website as accessible as possible some issues can be encountered by different assistive technology as the range of assistive technology is wide and varied.

Contact Us

If, at any time, you have specific questions or concerns about the accessibility of any particular webpage on this Website, please contact us at accessibility@highsnobiety.com, +49 (0)30 235 908 500. If you do encounter an accessibility issue, please be sure to specify the web page and nature of the issue in your email and/or phone call, and we will make all reasonable efforts to make that page or the information contained therein accessible for you.