Calvin Klein just unveiled its new #MYTRUTH campaign starring a bevy of stars: Billie Eilish, A$AP Rocky, Bella Hadid, Kendall Jenner, Shawn Mendes, Chika Oranika, Noah Cenienio, Indya Moore, Kevin Abstract, Troye Sivan, and Yoo Ah-In.

The initial teaser video features footage of all the "cultural catalysts" set to Billie Eilish's "Bad Guy." Calvin Klein is steadily releasing the individual stories for the campaign, starting with singer Shawn Mendes. Take a look at the ads below.

#MYTRUTH aims to "celebrate radical vulnerability and the freedom of self-expression," and is a call-to-action to "speak your truth in your Calvins." The videos are shot by acclaimed director, Jonas Lindstroem, and the photos by renowned photographer Mario Sorrenti.

Keep an eye out for the rest of the videos over the coming days.

In other news, we paid a visit to Europe’s oldest porcelain factory — Germany’s Meissen, who brought us Supreme’s $4,000 Cupid figurine. Watch below.

What To Read Next

*If you submitted your e-mail address and placed an order, we may use your e-mail address to inform you regularly about similar products without prior explicit consent. You can object to the use of your e-mail address for this purpose at any time without incurring any costs other than the transmission costs according to the basic tariffs. Each newsletter contains an unsubscribe link. Alternatively, you can object to receiving the newsletter at any time by sending an e-mail to info@highsnobiety.com

Web Accessibility Statement

Titelmedia (Highsnobiety), is committed to facilitating and improving the accessibility and usability of its Website, www.highsnobiety.com. Titelmedia strives to ensure that its Website services and content are accessible to persons with disabilities including users of screen reader technology. To accomplish this, Titelmedia has engaged UsableNet Inc, a leading web accessibility consultant to help test, remediate and maintain our Website in-line with the Web Content Accessibility Guidelines (WCAG), which also bring the Website into conformance with the Americans with Disabilities Act of 1990.

Disclaimer

Please be aware that our efforts to maintain accessibility and usability are ongoing. While we strive to make the Website as accessible as possible some issues can be encountered by different assistive technology as the range of assistive technology is wide and varied.

Contact Us

If, at any time, you have specific questions or concerns about the accessibility of any particular webpage on this Website, please contact us at accessibility@highsnobiety.com, +49 (0)30 235 908 500. If you do encounter an accessibility issue, please be sure to specify the web page and nature of the issue in your email and/or phone call, and we will make all reasonable efforts to make that page or the information contained therein accessible for you.