While the resale market is usually bloated with coveted sneakers going for far more than their original retail price, that doesn't mean you can't find good deals. While it might take a bit of digging, if you know what to look for, you can even cop sneakers for less than their MSRP.
Most notably, resale platforms such as Stadium Goods and StockX offer a surprising number of sneakers for under retail price, from recent drops to classic models. For starters, two of Kanye West’s ever-popular YEEZY adidas collaborations are available for slightly under retail — a good come up for anyone looking to get started in the sneaker game.
With a bit of ingenuity and time to search, you can find some serious gems. We've rounded up some of the best bargains that we found online ranging from luxury pairs from Prada and Gucci through to Off-White™ x Nike and underrated general releases.
Please note that prices are subject to change due to resale hikes and fluctuations, so prices might not be 100 percent accurate at the time of reading.
Shop a selection of the best sneakers reselling for less than retail below.
adidas Ultraboost 4.0 — Retail: $180
Ultra Boost 4.0
If there's one silhouette that will always deserve a spot in your rotation it's the adidas Ultraboost, and selling for a 52-week low of just $72 — that's $108 below retail — this all-white pair is a no-brainer.
adidas YEEZY QNTM "Frozen Blue" — Retail: $250
Dropping just before Christmas last year, the adidas YEEZY QNTM is Kanye’s take on a performance basketball shoe. The high-top sneaker effortlessly crosses over into the lifestyle sphere when it’s dressed in the “Frozen Blue” colorway.
adidas Originals YEEZY Boost 380 "Mist" — Retail: $230
YEEZY Boost 380 Mist
Early 2020 saw the release of the adidas YEEZY Boost 380 which was originally going to be named the 350 V2. Upon release, the style was given its own model name and this Mist colorway emphasizes the streamlined beauty of the silhouette.
Nike x Off-White™ Vapor Street "Polarized Blue" — Retail: $190
Debuting at the Off-White™ SS19 Women’s runway show, the Nike Vapor Street is an entirely new silhouette developed for this collaboration. A lightweight runner upper combines with a hiking sole unit and unmissable palette to make this show one of the most conceptual and memorable in the long-standing Off-White™ x Nike catalog.
Nike x Stüssy Air Kukini Spiridon Cage 2 — Retail: $170
On the heels of the wildly successful Nike Air Spiridon collaboration, Nike teamed up with Stüssy in 2020 to drop this retro look at the silhouette. While it wasn’t as popular as the laced Spiridons, this project arguably has a much stronger visual identity and, dropping as low as $75 at times, is a diamond in the rough.
Converse x Brain Dead Chuck Taylor All-Star 70s Hi — Retail: $140
As 2020 moved into its last months, Brain Dead marked the welcome end of the year with a striking update of the Converse Chuck Taylor All-Star 70s. Canvas uppers feature a split pattern and sit atop a platform sole unit with embossed Brain Dead detailing.
Prada Cloudbust — Retail: $745
Prada is working years ahead in terms of footwear design and if you needed any proof, the Cloudbust is it. This space-age silhouette is the pinnacle of streamlined, futuristic footwear with its bubbled sole unit and velcro fastening.
Nike Air Jordan 3 "Animal Instinct" — Retail: $225
Air Jordan 3 "Animal Instinct"
In similar style to the atmos x Nike Air Max pack that dropped earlier in the year, this 2019 Air Jordan 3 silhouette features faux-fur uppers with a selection of wild animal prints. Thanks to a majority-black upper, the shoe — surprisingly — doesn’t feel over-the-top. A gum outsole sounds out the style with retro confidence.
adidas Ozweego — Retail: $110
The Ozweego is a shoe drenched in history. One of the first performance runners developed by Adidas, the style has seen its fair share of evolution over the years and this Pale Nude colorway perfectly frames the latest stage in Ozweego’s development.
Nike Air Force 1 High Gore-Tex Boot Anthracite — Retail: $180
Nike’s sneaker-boot hybrids are a criminally overlooked side to the Swoosh’s output. Dressed in GORE-TEX black leather with a rugged gum sole unit, this Nike Air Force 1 High Boot steps easily between performance and everyday wear.
Gucci Tennis 1977 — Retail: $630
The Gucci monogram is a universal, timeless flex. That’s why we’re pretty taken with this luxury look at the classic tennis sneaker. The Italian House’s signature stripe runs down each side as a final touch to the canvas uppers.
adidas x IVY PARK Ultraboost OG — Retail: $200
Beyoncé’s IVY PARK label left its mark on adidas’ 2020 calendar with this eye-catching collaboration. A Hi-Res Yellow upper and midsole set the tone while a toggled rope lace fastening and gum sole provide secondary detailing to this Ultraboost which you can bag for as low as $90.
Saint Laurent Court Classic SL/06 — Retail: $595
Saint Laurent’s dialed-back take on the tennis sneaker is hard not to love. It’s easy to style and features luxury materials throughout. This is everything we want from a pair of investment kicks.
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