Gucci has released its Fall/Winter 2017 campaign, said to be inspired by classic sci-fi movies in the 1950s and '60s, as well as the cult TV show, Star Trek.
The campaign was created by Gucci creative director, Alessandro Michele, and shot by Glen Luchford, who was also at the helm of the house's Northern Soul-inspired pre-fall campaign.
The "Gucci and Beyond" campaign direction was first teased on Instagram back in April, with spooky casting-style interviews with some of the aliens who would eventually feature in the finished piece.
According to Gucci, "this season the collection is transported to a parallel universe where a mixed cast of humanoids, aliens, robots and earthlings unite for the Gucci invasion from a galaxy far, far away."
In other fashion news, adidas Originals by Alexander Wang Season 2 is inspired by rave culture and cycling.