Noah and the Whitney Museum shop explore the spectrum of color in latest collaboration called "What Color Are You?"

With help from dye artist Jasmine Plantin, the brand has created 200 one-of-a-kind, hand dyed hooded sweatshirts – each highlight a different shade of the color spectrum. In addition to the colorful lineup of hoodies, one design featuring a silkscreen print of a starling bird stands out. Its reasoning highlights the bird's ability to see in more colors beyond human capacity.

Coinciding with the launch of the collection, installations are set up in both the Noah flagship and the Whitney Shop featuring campaign photography and a video showcasing New Yorkers from all walks of life, including some familiar faces, like Alexander Wang and Miss Info that represent the diversity of the city.

The Noah x Whitney Museum Shop "What Color Are You?" collection is available now through the online Whitney Shop today. All proceeds benefit the Whitney.

What To Read Next

*If you submitted your e-mail address and placed an order, we may use your e-mail address to inform you regularly about similar products without prior explicit consent. You can object to the use of your e-mail address for this purpose at any time without incurring any costs other than the transmission costs according to the basic tariffs. Each newsletter contains an unsubscribe link. Alternatively, you can object to receiving the newsletter at any time by sending an e-mail to info@highsnobiety.com

Web Accessibility Statement

Titelmedia (Highsnobiety), is committed to facilitating and improving the accessibility and usability of its Website, www.highsnobiety.com. Titelmedia strives to ensure that its Website services and content are accessible to persons with disabilities including users of screen reader technology. To accomplish this, Titelmedia has engaged UsableNet Inc, a leading web accessibility consultant to help test, remediate and maintain our Website in-line with the Web Content Accessibility Guidelines (WCAG), which also bring the Website into conformance with the Americans with Disabilities Act of 1990.

Disclaimer

Please be aware that our efforts to maintain accessibility and usability are ongoing. While we strive to make the Website as accessible as possible some issues can be encountered by different assistive technology as the range of assistive technology is wide and varied.

Contact Us

If, at any time, you have specific questions or concerns about the accessibility of any particular webpage on this Website, please contact us at accessibility@highsnobiety.com, +49 (0)30 235 908 500. If you do encounter an accessibility issue, please be sure to specify the web page and nature of the issue in your email and/or phone call, and we will make all reasonable efforts to make that page or the information contained therein accessible for you.