With October officially noted as Breast Cancer Awareness Month, heralded designer Raf Simons has just announced his first partnership with Belgium-based organization, Pink Ribbon in order to aid in the researches and prevention to breast cancer.
To introduce the partnership, the brands have unveiled a custom pink ribbon punctuated with the word “HEROES” printed on the front of the ribbon, along with the Belgian fashion designer’s initial with the letter “R” applied on the end of the ribbon.
The usage of “HEROES” refers to Raf Simons’ description to all the strong women who courageously fight against breast cancer, as well as those who showcase their support in raising awareness.
Priced at approximately $3.50 USD, part of the profits will be donated to the Pink Ribbon organization to support the cause. For more info on the project, you can visit Pink Ribbon’s website.
Now, here’s how to cop adidas by Raf Simons’ FW18 Ozweego and Stan Smith.