In effort toward greater sustainability, Salomon has announced a new recyclable running shoe. The concept shoe is part of Salomon's efforts to be fully sustainable by 2025. Made completely of thermoplastic polyurethane, the shoe can be recycled at the end of its lifetime to construct an alpine ski boot shell. It's expected to hit the market in 2021.
"We recognize that we have to do better for the environment by creating Salomon footwear that drastically reduces its impact on the planet," Guillaume Meyzenq, V.P.of Salomon Footwear, said in a press release. "By creating this concept shoe that can be recycled into a ski boot shell, we are showing that it is possible to find alternative materials to create performance footwear. It’s an exciting development that will help lead us to more sustainable footwear solutions in the future."
Salomon is also announcing the PlayMinded Program, an immediate and long-term commitment to operate in a more sustainable and socially responsible manner. The four tenants of the program are to protect spaces for outdoor sports, produce more sustainable products, educate the outdoor sport community, and to care for those who create Salomon's products. Key commitments include reducing carbon emissions by 30 percent by 2030 and eliminating per-fluorinated compounds across all products by 2023.