Brand: Soulland

Season: FW18

Key Pieces: All-over patterned brown corduroy pants, black leather jacket, and graphic-printed crewnecks are the standouts.

Editor’s Notes: After releasing a dreamy SS18 collection, Copenhagen-based Soulland reveals its FW18 offerings in this latest editorial shot around Paris by photographer Lukas Gansterer.

Gansterer’s work focuses on authenticity, aggression and aesthetic – themes he has explored while shooting for Soulland, and in this gallery, he emphasizes the brand’s offerings consisting of jackets, sweaters, shirts, T-shirts, and bottoms, all of which incorporate distinct motifs, branding and prints. Notable details on the pieces include phrases “The Less You Know The Better” and “Youth Over Politicians.”

Additionally, each silhouette is depicted on objects and throughout the streets of Paris in a guerrilla marketing-inspired campaign, while also highlighting the aesthetic of the surroundings. If you like what you see, head on over to Soulland’s website now for more info.

In other new collections, UNDEFEATED debuts a sportswear-heavy fall range.

Words by Renz Ofiaza
Staff Writer

scribbling by day, architect by night