HBO is once again teasing the upcoming third season of Westworld, in the form of a faux ad campaign for a fictitious company called Incite, watch it above.

The commercial promises that the line separating humans and androids becomes even blurrier once the sci-fi series returns. The video is interlaced with inspirational stock footage in what is an eerily life-like ad. “The world is complex, complicated, messy. But life doesn’t have to be. The future is powered by you, and we know you,” an Incite co-founder says as he walks through the stark headquarters. At the ad’s conclusion, it is revealed that the co-founder is, in fact, an android.

All of the previous seasons occurred under the umbrella of the Delos corporation’s theme park, however, this latest trailer suggests that a new android-run company, Incite, will be a key player in season 3. In keeping with the too-close-to-life alternative reality theme, HBO even launched an accompanying website, The site promises "to make 'impossible' a thing of the past."

Westworld season 3 is set to debut in 2020. You can watch HBO's previous trailer here.

What To Read Next

*If you submitted your e-mail address and placed an order, we may use your e-mail address to inform you regularly about similar products without prior explicit consent. You can object to the use of your e-mail address for this purpose at any time without incurring any costs other than the transmission costs according to the basic tariffs. Each newsletter contains an unsubscribe link. Alternatively, you can object to receiving the newsletter at any time by sending an e-mail to

Web Accessibility Statement

Titelmedia (Highsnobiety), is committed to facilitating and improving the accessibility and usability of its Website, Titelmedia strives to ensure that its Website services and content are accessible to persons with disabilities including users of screen reader technology. To accomplish this, Titelmedia has engaged UsableNet Inc, a leading web accessibility consultant to help test, remediate and maintain our Website in-line with the Web Content Accessibility Guidelines (WCAG), which also bring the Website into conformance with the Americans with Disabilities Act of 1990.


Please be aware that our efforts to maintain accessibility and usability are ongoing. While we strive to make the Website as accessible as possible some issues can be encountered by different assistive technology as the range of assistive technology is wide and varied.

Contact Us

If, at any time, you have specific questions or concerns about the accessibility of any particular webpage on this Website, please contact us at, +49 (0)30 235 908 500. If you do encounter an accessibility issue, please be sure to specify the web page and nature of the issue in your email and/or phone call, and we will make all reasonable efforts to make that page or the information contained therein accessible for you.