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Riccardo Zazzini

(Writer / Berlin)

Riccardo Zazzini is the SEO Growth Writer at Highsnobiety. He began working at Highsnobiety in 2022, and since then he has written features and articles about subjects ranging from fashion, music, street art, NBA fashion, culture, and optimized pre-existing content with SEO's best practices. He also writes the brand introductions and descriptions in the Highsnobiety Shop.

Previously, after graduating from Reading University (UK) with a BA in English Lit. & Creative Writing and from Glasgow University with a MSc in Cultural Policy, Riccardo spent a hanfdul of years working as a agency copywriter and freelance writing for various magazines mainly for topics around sustainability in the fashion industry and street art.

When he is not busy playing basketball, you can find him in Berlin looking for the best denim stores in the city and for live music events. Find him at riccardo.zazzini@outlook.com

Articles

  • Forget "Chunky" — adidas Made a Monster of a Dad Shoe

  • Recession Indicator? Vans' Slip-on Skate Clog Goes Crocs Mode

  • Anthony Edwards’ Reptilian adidas Sneakers Are Shiny & Scaley

  • Off to the Caribbean Goes adidas’ Stunningly Colorful Sneaker

  • Vans' Pro Skate Shoe Is (Nearly) Too Clean to Shred

  • Nike Air Max? No, Nike's 'Yu-Gi-Oh' Sneaker Is an Air Muscle

  • Y-3's Military-Grade Boot Is Too Luxe for Combat

  • This Gorgeous Hybrid Moccasin Sneaker Is Drowning in Texture

  • New Balance’s “Dunk” Skate Shoe Is Built To Break In, Not Down

  • Nike’s Techy Air Max Skate Shoe Gets a Dunk-Coded Remix

  • Ja Morant’s Chaotic Nike Sneaker Is a Graffitied Statement of Intent

  • A Beautiful Patchwork Look For Nike’s Super-Classic Skate Shoe

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