Season: Fall 2018
Key Pieces: The Vinitziana sneaker, which is a retooled version of the iconic Venezia, and the Rimini Track Jacket with contrasting stripes.
Editor’s Notes: Italian lifestyle sportswear brand ellesse announces its re-entry into the North American market with a special Fall 2018 release. The company’s first collection in the U.S. includes footwear and apparel styles for both men and women.
“Winning with style has always been the hallmark of the ellesse brand,” says Robert Dundon, SVP of Sales and Marketing for Pentland USA. “Our approach to storytelling through bold color and style will resonate with a variety of consumers here in the United States. We’re looking forward to re- introducing the brand into the market and building ellesse into a truly global sportswear brand.”
The stateside assortment for Fall 2018 is largely retro-inspired, featuring oversized graphic logos, bold branding, color-blocking, and chunky soles on sneakers. Beginning this month, the collection is available at premier shops including Extra Butter, Concepts, and Nice Kicks. Urban Outfitters, Foot Locker, DTLR, and more will carry new products from December.
Follow @ellesseusa on Instagram for all things ellesse in the U.S.
For more style, be sure to check out the latest collection from adidas Originals and Alexander Wang.
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