Highsnobiety
Double Tap to Zoom
G-Star RAW
1 / 9

In 2017, G-Star RAW became the world's first denim brand to collaborate with global color and specialty chemicals company, Archroma, on a collection of sustainable plant-based dyed jeans. Now G-Star and Archroma are back together again to update the EarthColors range, presenting new sustainable denim dyed with upcycled plant waste.

Dyed with upcycled saw palmetto leaf leftovers and upcycled beetroot waste, G-Star RAW's latest EarthColors by Archroma collection consists of men's and women's jeans, denim jackets, shirts, tees, and sweats. Eco-friendly fibers such as organic cotton, recycled cotton, and TENCEL are paired with EarthColors by Archroma dyestuff and sustainable washing techniques to offer new sustainable clothing options.

You can find G-Star's EarthColors by Archroma collection in stores and online beginning today, July 8.

Our designated shopping section features products that we love and want to share with you. Highsnobiety has affiliate marketing partnerships, which means we may receive a commission from your purchase.

We Recommend
  • Etched Denim, a G-STAR Collection Inspired by Rembrandt
    • Style
    • sponsored
  • Marni Made a New-School G-Shock Feel Terrifically Old-School
    • Watches
  • Nike's New Denim Dunks Are Quietly Stylish (Crisp, Too)
    • Sneakers
  • Jordan's New Skate-Worthy Sneaker Is Off to a Beautiful Start
    • Sneakers
  • Ben Shelton Is the Tennis World’s Fiery, Fashionable New Star
    • Culture
What To Read Next
  • Bunney x PORTER Gives Jewelry Something Pretty To Travel In
    • Style
  • BILLY'S Gave adidas' Other Flat Sneaker The Winter Blues
    • Sneakers
  • Only The North Face Purple Label Can Turn Old Outerwear Into Fresh Masterpieces
    • Style
  • Miu Miu Made The Ultimate Miu Miu x New Balance Alternative
    • Sneakers
  • Jil Sander, Lemaire, EG: UNIQLO's Best Collabs Are (Briefly) Back
    • Style
  • Nike's New '00s-Flavored Running Shoe Is Also Shockingly Affordable
    • Sneakers