Michael Jordan is the GOAT, which is why it’s impossible to think of basketball without thinking of MJ’s heroics during a trophy and award-laden 15 years in the NBA. His accomplishments are common knowledge even to the most casual of basketball fans, but what a lot of people don’t know is that Jordan and London have history. During Black History Month, Nike is highlighting that underappreciated story via a short video.

After the NBA Draft in 1985, Michael Jordan came to London to visit and train with the Brixton Topcats. Despite it being early in his basketball career, Jordan was already one of the biggest names in sport. Invited by coach Jimmy Rogers, MJ spent time playing at the Brixton Recreation Centre in South London.

With Black History Month kicking off in the UK, Nike has partnered with director Sekou Abineri to create a new story focusing on the Black British experience, through the eyes of Jimmy Rogers' South London basketball team.“Informally dubbed ‘The Bishop of Brixton' by locals, Jimmy’s tireless commitment to his community mirrors Brixton’s wider radical history of protest and uprisings against racism, police intervention and political exclusion, and the DIY spirit in Black British culture,” Nike explains. “Now a new generation, still inspired by Jimmy's community work, are uncovering new forms of excellence.”

Together with Jordan Brand, the story is being told alongside a series of Real Talks to be hosted on the Jumpman YouTube channel, focusing on education and awareness about the Black experience.

After 36 years, Michael Jordan is once again returning to Brixton – not just as a player – but as someone who's recognized the importance and impact of coach Jimmy Rogers' work, and its impact on Black youth.

In related news, shop our latest Nike drop below

Air Zoom Pegasus 38 "Berlin"

$145

Nike

Buy at Highsnobiety

React Infinity Run 2 "Berlin"

$190

Nike

Buy at Highsnobiety

Repel Windrunner Jacket

$125

Highsnobiety x Nike Berlin

Buy at Highsnobiety

Dri-Fit Aeroswift Singlet

$80

Highsnobiety x Nike Berlin

Buy at Highsnobiety

Dri-Fit Phenom Elite Pant

$80

Highsnobiety x Nike Berlin

Buy at Highsnobiety

Dri-Fit Aeroswift Singlet

$75

Highsnobiety x Nike Berlin

Buy at Highsnobiety

Impossibly Light Jacket

$100

Highsnobiety x Nike Berlin

Buy at Highsnobiety

Berlin Club Fleece Hoodie

$60

Highsnobiety x Nike Berlin

Buy at Highsnobiety

Dri-Fit Short

$50

Highsnobiety x Nike Berlin

Buy at Highsnobiety

Performance Logo Socks

$20

Highsnobiety x Nike Berlin

Buy at Highsnobiety

Dri-Fit T-Shirt

$35

Highsnobiety x Nike Berlin

Buy at Highsnobiety

What To Read Next

  • Image on Highsnobiety

    Thanks to Telfar & Moose Knuckles, Your Y2K Winter Uniform Is Here

    Style
  • Image on Highsnobiety

    Ah Yes, More Tabi Sneakers From Margiela & Reebok

    Sneakers
  • Image on Highsnobiety

    These adidas Shoes Aren’t What They Seem

    Sneakers
  • Image on Highsnobiety

    Swarovski Makes Dr. Martens Sparkle

    Style
  • Image on Highsnobiety

    2022's Most-Searched Skincare Brands Prove the Power of TikTok

  • Image on Highsnobiety

    Dont Worry Team Highsnobiety, Your Spotify Wrapped Can’t Hurt You

    Culture
*If you submitted your e-mail address and placed an order, we may use your e-mail address to inform you regularly about similar products without prior explicit consent. You can object to the use of your e-mail address for this purpose at any time without incurring any costs other than the transmission costs according to the basic tariffs. Each newsletter contains an unsubscribe link. Alternatively, you can object to receiving the newsletter at any time by sending an e-mail to info@highsnobiety.com

Web Accessibility Statement

Titelmedia (Highsnobiety), is committed to facilitating and improving the accessibility and usability of its Website, www.highsnobiety.com. Titelmedia strives to ensure that its Website services and content are accessible to persons with disabilities including users of screen reader technology. To accomplish this, Titelmedia has engaged UsableNet Inc, a leading web accessibility consultant to help test, remediate and maintain our Website in-line with the Web Content Accessibility Guidelines (WCAG), which also bring the Website into conformance with the Americans with Disabilities Act of 1990.

Disclaimer

Please be aware that our efforts to maintain accessibility and usability are ongoing. While we strive to make the Website as accessible as possible some issues can be encountered by different assistive technology as the range of assistive technology is wide and varied.

Contact Us

If, at any time, you have specific questions or concerns about the accessibility of any particular webpage on this Website, please contact us at accessibility@highsnobiety.com, +49 (0)30 235 908 500. If you do encounter an accessibility issue, please be sure to specify the web page and nature of the issue in your email and/or phone call, and we will make all reasonable efforts to make that page or the information contained therein accessible for you.