Lavender, lilac, mauve — there are many names for what is basically "light purple." It's a color most commonly associated with the sweetly-fragranced flowers of the same name, making it a perfect colorway for spring.

Take notes from Simon Porte Jacquemus. The designer eschewed the runways of Paris to present his SS20 collection in the lavender fields of Valensole to complement the light pastel tones of the collection, such as the ones found in the cotton sweater below.

Le Pull Lavande Sweater



Buy at ssense

Pantone Institute's Creative Director for Europe and resident color expert Jane Boddy tells Highsnobiety her thoughts on the colorway: "Lavender sits within the new wave of pastel tones, that are not too sweet or sickly. This shade of lilac has a fresh bluish undertone to it, that gives it the modern edge for 2020. Interestingly, lilac had some original interest back in 2017 during the time that millennial pink hit the spotlight, but it failed back then to gain the attention it truly deserved, as the confidence for pastels was at its early stages. 2020 feels like the right time for this shade to make its impact as the market feels ready for it."

Check out the rest of our favorite lavender products below

AMBUSH Crewneck Sweatshirt

SSENSE Exclusive New Sweatshirt



Buy at ssense

Saturdays NYC Wool Coat

Wool Morgan Coat


Saturdays NYC

Buy at ssense

Double Rainbouu Short sleeve shirt

Free Entry Shirt


Double Rainbouu

Buy at ssense

Puma Thunder Spectra

Thunder Spectra



Buy at Caliroots

Converse Chuck Taylors

Chuck 70 High Sneakers



Buy at ssense

RETROSUPERFUTURE Zebra Print Sunglasses

Zebra Print Virgo Sunglasses



Buy at Farfetch

Gentle Monster Woogie Sunglasses

Woogie 02 (V) Sunglasses


Gentle Monster

Buy at Farfetch

Polo Ralph Lauren Cap

Logo-Embroidered Cotton-Canvas Cap


Polo Ralph Lauren

Buy at Farfetch

Acne Studios Knitted Scarf

Boiled Knitted Scarf


Acne Studios

Buy at Farfetch

Elago iPhone Case

Image on Highsnobiety

iPhone 11 Silicone Case



Buy at amazon

Our designated Selects section features products that we love and want to share with you. Highsnobiety has affiliate marketing partnerships, which means we may receive a commission from your purchase.

We Recommend
  • luisaviaroma sale
    Take 80% off Acne Studios, Converse & More Here
    • Style
  • ear flap cap trapper cap
    Cold Winters Call For Flappy-Eared Trapper Caps
    • Style
  • t-shirts
    The Best Staple Tees in the World, Ranked by Weight
    • Style
  • crossbody bag side bag
    Storage Wars: 18 Crossbody Bags to Store Your Daily Essentials
    • Style
  • Bottega Airpods Case
    Luisaviaroma Sets the Seasonal Tone: The Trend Edit
    • Lifestyle
    • sponsored
  • Image on Highsnobiety
What To Read Next
  • Tyler the Creator x LV
    Tyler, the Creator For Pharrell's LV Is a Stroke of Brilliance
    • Style
  • new balance 1000 sneaker 2024
    New Balance Is Back With Another Solid Sneaker Revival
    • Sneakers
  • City Girls' JT attends Diesel's Fall/Winter 2024 runway show in Milan
    City Girls' JT Did Diesel, McDonald's Wings & a Symphony With Solange
    • Style
  • awake ny jordan air ship sneaker
    Awake NY's Jordan Sneaker Is Ready for Landing
    • Sneakers
  • bottega veneta fw24
    Bottega Veneta Winter '24 Is Pure Genius
    • Style
  • solange knowles fashion week outfits
    In Solange's Insanely Cool Style We Trust
    • Style
*If you submitted your e-mail address and placed an order, we may use your e-mail address to inform you regularly about similar products without prior explicit consent. You can object to the use of your e-mail address for this purpose at any time without incurring any costs other than the transmission costs according to the basic tariffs. Each newsletter contains an unsubscribe link. Alternatively, you can object to receiving the newsletter at any time by sending an e-mail to info@highsnobiety.com

Web Accessibility Statement

Titel Media GmbH (Highsnobiety), is committed to facilitating and improving the accessibility and usability of its Website, www.highsnobiety.com. Titel Media GmbH strives to ensure that its Website services and content are accessible to persons with disabilities including users of screen reader technology. To accomplish this, Titel Media GmbH tests, remediates and maintains the Website in-line with the Web Content Accessibility Guidelines (WCAG), which also bring the Website into conformance with the Americans with Disabilities Act of 1990.


Please be aware that our efforts to maintain accessibility and usability are ongoing. While we strive to make the Website as accessible as possible some issues can be encountered by different assistive technology as the range of assistive technology is wide and varied.

Contact Us

If, at any time, you have specific questions or concerns about the accessibility of any particular webpage on this Website, please contact us at accessibility@highsnobiety.com, +49 (0)30 235 908 500. If you do encounter an accessibility issue, please be sure to specify the web page and nature of the issue in your email and/or phone call, and we will make all reasonable efforts to make that page or the information contained therein accessible for you.