At Highsnobiety, we're always looking for the top fashion talent from every corner of the world. This time, we define the 7 Mexican clothing brands every Highsnob reader should know. For more related reading, check out the best Japanese clothing brands and Indian fashion labels to know.
Given that Mexico City is praised for its architecture, world-class museums, next-level gastronomy, and flourishing contemporary art scene, it was only a matter of time before Mexican fashion followed suit. Lucky for us, a new crop of Mexican designers is doing their part to cement Mexico City as the coolest and most culturally relevant destination in Latin America.
What makes Mexican fashion so extraordinary is their effortless union of old and new. Whereas American fashion is largely influenced by pop culture — music, movies, art — Mexican clothing brands draw on an eclectic mix of colors from Mexico City's street style and combine it with centuries-old traditions, which are further influenced by politics and economics.
Mexican designers use their creations as a way of carrying on the unique culture that transformed their society and igniting conversations around political issues. But like Mexico City, the result is playful and exciting – an intoxicating invitation to try something new.
Below, we discover new talent driving culture forward and working Mexican culture into modern style; we've mapped seven key Mexican clothing brands to know in 2024.
Here are 7 Mexican clothing brands to add to your wardrobe rotation.
Hermanos Koumori
Drawing inspiration from the hustle and bustle of the colorful metropolis of Mexico City — Hermanos Kuromori's clothing is infused with its architecture, music, and art. The Mexico City-based clothing brand's founders, Alejandro Sandler and Alex Leon, have taken simple, minimalistic silhouettes and combined them with a contemporary approach, adding bold graphics and logos.
While delivering high-quality apparel comes first for the brand, Sandler and Leon's mission is to introduce Mexican streetwear brands to the rest of the world through storytelling inspired by their home country. It is seen from the brand's previous collaborations with New Era and Urban Outfitters on capsules.
The Pack
On the side of luxury, The Pack started as a project on a mission to make clothing using ethical practices and sustainable materials. The unisex designer label was founded in Mexico City in 2016 by Patricio Campillo, the brand's current creative director.
Campillo's recent collections increasingly draw inspiration from Mexico's historical moments, intending to subtly infuse cultural references in his clothing. The brand's FW22 runway collection in Mexico City was influenced by charrería — a centuries-old Mexican horse riding competition. Mixing traditional Charro outfit elements in a very nuanced manner, the designer's product range includes tops, trousers, accessories, and made-to-order clothing.
NÁMENK
NÁMENK's leather goods, rugs, and jewelry are hand-made in Mexico. NÁMENK is one of the Mexican clothing brands that draws more on artisan techniques. Its founder Ricardo Campa is on a mission to reconcile traditional Mexican handicrafts by mixing them with contemporary fashion trends. Marked by ornate floral patterns, these items scream "quality." Even the T-shirts and work shirts feature chic leather accents.
Graziano and Gutiérrez
Graziano and Gutiérrez are the epitome of ethical fashion. The workwear-inspired American-Mexican clothing brand uses natural resources from its native land, sourcing all fabrics from rural areas of Chiapas and Oaxaca, Mexico. In addition, everything is locally hand-made in their studio in Portland, Oregon.
Sturdy jackets, boxy organic cotton shirts, and lightweight trousers — each piece is made of naturally dyed organic cotton and sourced directly from the pedal loom of a family business in Teotitlan del Valle, Oaxaca. Featuring artisan work and unique patterns, with nods to traditional Mexican culture, the brand aims to educate wearers and be transparent about their production process and sustainable fashion.
mucha(c)arne
Mucha (c)arne is about pairing functionality and comfort without sacrificing style. Founded by Nathan Finkelstein in 2020 in Mexico City, the more outdoor-focused clothing brand draws inspiration from unity with nature, with slight references to psychedelics and spiritual trips.
Carefully crafted in the brand's design studio in Mexico City, gorp-coreish designs pay careful attention to the technical details that are optimized for movement and every lifestyle. Suitable on a mountain trail or in the city, each item is made for the moody Mexico City climate, with a selection of rain-or-shine workwear jackets and breathable nylon trucker hats.
PAY'S
PAY'S takes Mexico City's old-meets-new mentality and gives it peyote. The genderless Technicolor clothing designs combine Aztec motifs and tie-die with a dash of Milhouse Van Houten to create something that's easy to love. These colorful designs will take you from Coachella to Mexico City Fashion Week and back again.
