Model: Air Max 270 React
Key Features: The "In My Feels" Air Max 270 React is constructed from lightweight and breathable material, featuring an inner bootie for a snug and comfortable fit, React technology for a smooth wear, a Max Air unit in the heel for added cushioning, and a rubber outsole for durable traction.
Release Date: August 19
Editor’s Notes: Nike has come together with psychotherapist and mental health advocate Liz Beecroft for a new release of the Air Max 270 React in support of mental health awareness.
The "In My Feels" Air Max 270 React incorporates the color green as it is the official color representative of mental health awareness. On the side of the sneaker you will find a waved-out Swoosh pointing to the fact that healing isn't linear, as we all have highs and lows throughout life. The tongue then bears “Have a Nice Day,” while the heels are embroidered with “In My Feels.”
Proceeds from Beecroft's Air Max 270 will go to the American Foundation of Suicide Prevention.
"My goal with all of this is to let everyone know that understanding our feelings are valid and we don’t have to suffer alone. It’s okay to feel the feels," says Beecroft.
Available in men's and women's sizes, you can cop the "In My Feels" Air Maxes today.
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