Highsnobiety
On

Having left running enthusiasts speculating for months about its next supershoe, the Cloudboom Strike, On is finally ready to unveil its latest invention. 

A chunky-shaped road runner built for marathons, the speedy sneaker is the follow-up to last year’s Cloudboom Echo 3, a shoe dubbed On’s fastest-to-date when it launched. 

This marathon racer follows up its previous drop with a few innovative details. According to On, "PB's will be broken," thanks to the Cloudboom Strike.

Marketed as an ultra-responsive, ultra-cushioned running shoe, the Cloudboom Strike features an innovative new bounceboard construction. Crafted from ultra-responsive Helion™ HF hyper foam (the same material that made the Cloudboom Echo 3 so fast), this removable layer of plush cushioning maximizes energy return and abides by stack height regulations set by the World Athletics Council for official races. 

Your Highsnobiety privacy settings have blocked this Instagram post.

The bounceboard works in tandem with a stiff, spoon-shaped speedboard. This carbon fiber plate transfers energy to the forefoot and helps provide powerful take-offs.

Your Highsnobiety privacy settings have blocked this Instagram post.

The shoe is set to launch as part of On’s Prism Capsule, featuring an eye-catching gradient colorway that blends blue and orange hues against a white base. It will be released on July 11, with the Cloudboom Strike retailing for $280.

When Hellen Obiri cruised to victory at the 128th Boston Marathon on April 15 wearing an unconventional pair of laceless On running shoes, there was speculation that they were an early Cloudboom Strike prototype (since 2020, World Athletics has allowed for brand development shoes to be worn by athletes, but only for a twelve-month development period).

Your Highsnobiety privacy settings have blocked this YouTube video.

This release dispels those rumors while confirming that the Cloudboom Strike is not the only super shoe arriving from On in the near future.  

We Recommend
  • On's Revolutionary Spray-On Shoe Shakes Up the Running Game
    • Sneakers
  • Joe Freshgoods Took New Balance's Super Chunky Dad Shoes to the Tone Zone
    • Sneakers
  • Nike's New Super Chunky Air Max Shoes Are True Big Steppers
    • Sneakers
  • On's Boston Marathon-Winning Super Shoe Is Like No Other
    • Sneakers
  • New Balance's Carbon-Less Shoe Is Still *Very* Super
    • Sneakers
What To Read Next
  • Fashion's Game of Musical Chairs Heats Up
    • Style
  • Nike's Olympic Basketball Sneaker Is an Instant Collector's Item
    • Sneakers
  • PUMA’s Gloriously Fuzzy Sneaker Is a Work of Art (Literally)
    • Sneakers
  • Kith and Team USA Are The True Dream Team
    • Style
  • Luxury Jewelry’s New Big Three: David Yurman Taps NBA Style Savants For Its Latest Campaign
    • Style
    • sponsored
  • Mizuno's Hand-Dyed Sneaker Is a Feat of Japanese Craftsmanship
    • Sneakers

Web Accessibility Statement

Titel Media GmbH (Highsnobiety), is committed to facilitating and improving the accessibility and usability of its Website, www.highsnobiety.com. Titel Media GmbH strives to ensure that its Website services and content are accessible to persons with disabilities including users of screen reader technology. To accomplish this, Titel Media GmbH tests, remediates and maintains the Website in-line with the Web Content Accessibility Guidelines (WCAG), which also bring the Website into conformance with the Americans with Disabilities Act of 1990.

Disclaimer

Please be aware that our efforts to maintain accessibility and usability are ongoing. While we strive to make the Website as accessible as possible some issues can be encountered by different assistive technology as the range of assistive technology is wide and varied.

Contact Us

If, at any time, you have specific questions or concerns about the accessibility of any particular webpage on this Website, please contact us at accessibility@highsnobiety.com, +49 (0)30 235 908 500. If you do encounter an accessibility issue, please be sure to specify the web page and nature of the issue in your email and/or phone call, and we will make all reasonable efforts to make that page or the information contained therein accessible for you.