Calling all BLACKPINK stans: Lisa is the new global ambassador of CELINE's Haute Parfumerie.

If you're been wondering what the star smells like, look no further than the label's vast array of perfumes. CELINE's Parfumerie features both fragrances as well as candles, ranging from musky to sweet and floral.

Lisa was previously made the ambassador for the luxury fashion house in 2019, fronting both ready-to-wear and accessories. This year, she also released her first solo album dubbed "Lalisa," and managed to set the YouTube record for the most-viewed music video by a solo artist in 24 hours with 73.6 million views.

There's no doubt that brands understand the BLACKPINK effect. Just months ago, Jennie fronted Calvin Klein's latest campaign, and she's also an ambassador for Chanel. Rosé is affiliated with Saint Laurent and Tiffany & Co., and Jisoo is one of the faces of Dior Beauty.

BLACKPINK fans, or "Blinks," are some of the internet's most loyal and engaged fanbase, so by signing the members of the K-pop group, the brands have already gained millions of new fans in an instant.

The CELINE Haute Parfumerie campaign starring Lisa was, of course, shot by Hedi Slimane himself, and also showcases the gorgeous glass bottle that the fragrances arrive in.

CELINE has been growing its brand universe since Slimane entered the label, introducing both menswear and fragrance, as well as tapping into new exciting talent including Lisa, but also TikTok stars, and other brand ambassadors.

Recently, the label also opened a flagship store in London, which features a painting from the 17th century – in the fitting room.

What To Read Next

*If you submitted your e-mail address and placed an order, we may use your e-mail address to inform you regularly about similar products without prior explicit consent. You can object to the use of your e-mail address for this purpose at any time without incurring any costs other than the transmission costs according to the basic tariffs. Each newsletter contains an unsubscribe link. Alternatively, you can object to receiving the newsletter at any time by sending an e-mail to info@highsnobiety.com

Web Accessibility Statement

Titelmedia (Highsnobiety), is committed to facilitating and improving the accessibility and usability of its Website, www.highsnobiety.com. Titelmedia strives to ensure that its Website services and content are accessible to persons with disabilities including users of screen reader technology. To accomplish this, Titelmedia has engaged UsableNet Inc, a leading web accessibility consultant to help test, remediate and maintain our Website in-line with the Web Content Accessibility Guidelines (WCAG), which also bring the Website into conformance with the Americans with Disabilities Act of 1990.

Disclaimer

Please be aware that our efforts to maintain accessibility and usability are ongoing. While we strive to make the Website as accessible as possible some issues can be encountered by different assistive technology as the range of assistive technology is wide and varied.

Contact Us

If, at any time, you have specific questions or concerns about the accessibility of any particular webpage on this Website, please contact us at accessibility@highsnobiety.com, +49 (0)30 235 908 500. If you do encounter an accessibility issue, please be sure to specify the web page and nature of the issue in your email and/or phone call, and we will make all reasonable efforts to make that page or the information contained therein accessible for you.