After the DAP GAP hoodies — which saw a blink-fast initial sellout and restock of new colorwaysDapper Dan and GAP continue to test the waters of its immensely successful collaboration, dipping a toe into the metaverse pool with an NFT collection.

Starting April 2, DAP GAP will host a two-day digital auction for the first rollout of its NFT collection, including a Dapper Dan-designed digital art piece and autographed physical DAP GAP varsity jacket.

100% of the proceeds from the auction will go towards the Fifteen Percent Pledge, a non-profit that partners with corporations to create equity for Black-owned businesses and creators.

Unlike the regular "here it is, now cop" NFT drops, DAP GAP's remaining limited edition NFTs follow a gamer-friendly launch, as fans will be able to stack up their DAP GAP NFTs by navigating various tiered drops.

Levels include Common, Rare, and Epic, with digital collectibles becoming more limited and expensive as you — if I may — level up.

Common and Rare levels consists of exclusive DAP GAP hoodie NFTs, while Epic carries a super-limited Dapper Dan digital artwork and DAP GAP "Harlem Tailor" hoodie.

It's akin to a lifestyle game, like Animal Crossing or Minecraft. You're just building up and making your village better — you can't really lose.

Common kicks off the gamified level drop for 2 tez (approx. $7) on April 5 via Gap's NFT website, followed by Rare and Epic, releasing on April 7 for 10 tez and April 10 for 100 tez, respectively.

The DAP GAP NFT collection serves as GAP's second venture involving NFTs — following its GAP x Frank Ape digital hoodie collection — and Dapper Dan's first time entering the metaverse with the launch of his inaugural NFT.

"As some have dubbed me 'the godfather of hip-hop fashion,' it was amazing when an iconic American brand like GAP and I got together to create something that would take our culture even further," Dapper Dan said.

"NFTs are a huge part of what's shaping culture right now. From analog to the metaverse - I am excited for the opportunity to explore this space with GAP and bring the newly hyped DAP GAP Hoodie to a whole new audience."

Your Highsnobiety privacy settings have blocked this Instagram post.

If you missed out on the second DAP GAP hoodie drop, the collab's NFT collection is your third charm. You may not be able to wear it IRL, but you'll be able to flex a rare DAP GAP hoodie in the metaverse.

We Recommend
  • Vans’ Houndstooth Slip-Ons are Very Dapper
    • Sneakers
  • Tyla & Jungle Bridge the GAP Between Contemporary Art Forms and Everlasting Essentials
    • Style
  • “Linen Moves” Dances with the Idea of What Moves You
    • Style
    • sponsored
  • Moves of the Linen Variety: A look at the Making of GAP’s Latest Love Letter to Linen
    • Style
    • sponsored
  • Schiaparelli Dips a Gold Toe Into Sneaker Culture
    • Sneakers
What To Read Next
  • Merrell's Killer Clog Makes for a Pretty Amazing Boot
    • Style
  • This Ultra-Tough HOKA Shoe Is Secretly a Slip-On Sneaker
    • Sneakers
  • This Genius ASICS Sneaker Wears a Scuff-Proof Shield
    • Sneakers
  • UGG's Ultra-Thicc New Trail Sneaker Has Steezy Skate Shoe Energy
    • Sneakers
  • Sack and The City: The Marc Jacobs Bag Defining Hot Girl Summer
    • Style
    • sponsored
  • New Balance's Chunkiest-Ever Running Shoe Goes Full HOKA
    • Sneakers
*If you submitted your e-mail address and placed an order, we may use your e-mail address to inform you regularly about similar products without prior explicit consent. You can object to the use of your e-mail address for this purpose at any time without incurring any costs other than the transmission costs according to the basic tariffs. Each newsletter contains an unsubscribe link. Alternatively, you can object to receiving the newsletter at any time by sending an e-mail to info@highsnobiety.com

Web Accessibility Statement

Titel Media GmbH (Highsnobiety), is committed to facilitating and improving the accessibility and usability of its Website, www.highsnobiety.com. Titel Media GmbH strives to ensure that its Website services and content are accessible to persons with disabilities including users of screen reader technology. To accomplish this, Titel Media GmbH tests, remediates and maintains the Website in-line with the Web Content Accessibility Guidelines (WCAG), which also bring the Website into conformance with the Americans with Disabilities Act of 1990.


Please be aware that our efforts to maintain accessibility and usability are ongoing. While we strive to make the Website as accessible as possible some issues can be encountered by different assistive technology as the range of assistive technology is wide and varied.

Contact Us

If, at any time, you have specific questions or concerns about the accessibility of any particular webpage on this Website, please contact us at accessibility@highsnobiety.com, +49 (0)30 235 908 500. If you do encounter an accessibility issue, please be sure to specify the web page and nature of the issue in your email and/or phone call, and we will make all reasonable efforts to make that page or the information contained therein accessible for you.