It's official: the 2002Rs are too cozy. Following its Lunar New Year collection, New Balance prepares to release its "White Pack," which includes furry 2002Rs.

The White Pack's 2002R emerges with short, white fur peaking from underneath suede and faux leather paneling on the upper.

Specifically, this pony-like hair is called Harako leather — a sleek, luxe fur material often seen in luxury handbags, especially those from the aughts.

Hints of black strike spots featuring New Balance branding and the shoe's chunky outsole provide some timeless contrast and emphasize NB's presence, of course.

The White Pack also includes a 327 sneaker, which naturally follows in the 2002R's footsteps with a hairy upper and classic black and white scheme.

For those in the market for kicks resembling polar bears, the New Balance White Pack lands on February 3 at atmos Tokyo's website. While New Balance hasn't confirmed a wider release, I suspect the collection will land globally at New Balance and select stockists in the following days.

New Balance's 2002R and 327 have enjoyed their fair share of spins — slip-on mules, Nissan cars, stash pockets, you name it — but the White Pack undoubtedly sees the 2002R and 327 at their cleanest, let alone furriest.

To stay updated on everything happening in the sneaker world, check out the best sneakers to add to your rotation this week, follow @highsnobietysneakers on Instagram, and sign up to our newsletter for early access to the best drops sent straight to your inbox.

What To Read Next

  • gucci mask sunglassess

    Gucci Gives in to Technical Temptation With Its Mask Sunglasses

  • graphic hoodies

    Our Favorite Standout Graphic Hoodies for Under $150

  • Image on Highsnobiety

    ACRONYM’s Prices Shouldn’t Shock You Anymore, Here’s Why

  • japanese rappers to know Aklo KANDYTOWN MCpero

    14 Japanese Rappers You Need to Know

  • Image on Highsnobiety

    Beyoncé's adidas x IVY PARK Is Dunzo

  • Image on Highsnobiety

    The RealReal Shuts Down Its Beauty Business

*If you submitted your e-mail address and placed an order, we may use your e-mail address to inform you regularly about similar products without prior explicit consent. You can object to the use of your e-mail address for this purpose at any time without incurring any costs other than the transmission costs according to the basic tariffs. Each newsletter contains an unsubscribe link. Alternatively, you can object to receiving the newsletter at any time by sending an e-mail to

Web Accessibility Statement

Titelmedia (Highsnobiety), is committed to facilitating and improving the accessibility and usability of its Website, Titelmedia strives to ensure that its Website services and content are accessible to persons with disabilities including users of screen reader technology. To accomplish this, Titelmedia has engaged UsableNet Inc, a leading web accessibility consultant to help test, remediate and maintain our Website in-line with the Web Content Accessibility Guidelines (WCAG), which also bring the Website into conformance with the Americans with Disabilities Act of 1990.


Please be aware that our efforts to maintain accessibility and usability are ongoing. While we strive to make the Website as accessible as possible some issues can be encountered by different assistive technology as the range of assistive technology is wide and varied.

Contact Us

If, at any time, you have specific questions or concerns about the accessibility of any particular webpage on this Website, please contact us at, +49 (0)30 235 908 500. If you do encounter an accessibility issue, please be sure to specify the web page and nature of the issue in your email and/or phone call, and we will make all reasonable efforts to make that page or the information contained therein accessible for you.