Highsnobiety

Brand: Nike

Model: Air Max Plus OG "Hyper Blue"

Release Date: 2024

Price: TBC

Buy: Online at Nike

Editor's Notes: For the Air Max fans of the world, there are few things quite as exciting as the OGs.

I am, of course, talking about the likes of the Air Max 95 "Neon," Air Max 90 "Infrared," Air Max 1 "Sport Red," and Air Max 97 "Silver Bullet."

These are nostalgia looks, the releases that transport you back to simpler times, those of which we simply cannot get enough. This speaks to the hype behind Air Max Day's Air Max 1 '86 "Big Bubble" release and the bubbling hype for another returning champion in the Air Max Plus OG "Hyper Blue."

If you're somebody that'd describe yourself as an Air Max Plus, or better yet, TN fan, then "Hyper Blue" is a colorway you'll undoubtedly be familiar with.

When these bangers first touched down in 1998, nobody could have predicted that the silhouette would be propelled to the status of subcultural icon, standing the test of time to remain a staple across the UK and Europe.

While new options continue to flow, with notable differences between men's and women's releases, fans remain hungry for the originals, which have remained in the shadows since 2018.

Now, it looks like we're due a new pair of "Hyper Blues" in Spring 2024. While official images and information are, as of yet, unavailable, we can only hope that next year's version will offer an authentic replication of the original release's gradient, which was muted slightly for the 2018 retro.

​​To stay updated on everything happening in the sneaker world, check out the best sneakers to add to your rotation this week, follow @highsnobietysneakers on Instagram, and sign up to our newsletter for early access to the best drops sent straight to your inbox.

What To Read Next

  • Image on Highsnobiety

    Pharrell's Auction House to Sell Rare Chanel, Murakami & MSCHF Art

    Culture
  • Image on Highsnobiety

    The Price of Chanel’s F1 Tee Has the Internet in Bits

    Style
  • Image on Highsnobiety

    The World's Foremost Sky Artist Made an $80k Bottle

    Design
  • Image on Highsnobiety

    What Are These Nike Dunks Actually Called?

    Sneakers
  • Image on Highsnobiety

    Official Look: Nike Dunk Low "Mocha"

    Sneakers
  • Image on Highsnobiety

    MMW's Nike Slides Are a Trypophobic's Nightmare

    Sneakers
*If you submitted your e-mail address and placed an order, we may use your e-mail address to inform you regularly about similar products without prior explicit consent. You can object to the use of your e-mail address for this purpose at any time without incurring any costs other than the transmission costs according to the basic tariffs. Each newsletter contains an unsubscribe link. Alternatively, you can object to receiving the newsletter at any time by sending an e-mail to info@highsnobiety.com

Web Accessibility Statement

Titelmedia (Highsnobiety), is committed to facilitating and improving the accessibility and usability of its Website, www.highsnobiety.com. Titelmedia strives to ensure that its Website services and content are accessible to persons with disabilities including users of screen reader technology. To accomplish this, Titelmedia has engaged UsableNet Inc, a leading web accessibility consultant to help test, remediate and maintain our Website in-line with the Web Content Accessibility Guidelines (WCAG), which also bring the Website into conformance with the Americans with Disabilities Act of 1990.

Disclaimer

Please be aware that our efforts to maintain accessibility and usability are ongoing. While we strive to make the Website as accessible as possible some issues can be encountered by different assistive technology as the range of assistive technology is wide and varied.

Contact Us

If, at any time, you have specific questions or concerns about the accessibility of any particular webpage on this Website, please contact us at accessibility@highsnobiety.com, +49 (0)30 235 908 500. If you do encounter an accessibility issue, please be sure to specify the web page and nature of the issue in your email and/or phone call, and we will make all reasonable efforts to make that page or the information contained therein accessible for you.