Today we attended the presentation of the launch collection of Pigalle Basketball. A lifestyle brand that has made a strong name for itself in the international music and streetwear scene, mostly with its prominent logo pieces, Pigalle recently teamed up with Nike on a collection of basketball-inspired apparel and two matching Air Force 1 sneakers. Today the deeply rooted connection with the sport has been further emphasized with the presentation of its first Pigalle Basketball collection. Once again the brand surprises with a set of unique items, which interpret typical basketball apparel, yet in its own unique ways. Both materials and colors are innovative and special, unseen before in any collection for the sport or any other line for that matter. Along with the launch of the collection, the brand also launched its Pigalle Basketball store, of course in the heart of its namesake neighborhood, which plays such an important role in the overall inspiration behind the brand. Also make sure to check out the upcoming Pigalle x Nike Air Raid sneaker, which we spotted at the presentation earlier today, here.

Pigalle Basketball Store 17, Rue Duperre 75009 Paris

  • Photography:Mathieu Vilasco / Highsnobiety.com

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