Up-and-coming rapper Sheck Wes does not lack ambition, at all. The burgeoning musician is not only looking to run hip-hop, but he also wants to model, play in the NBA, and land a Nobel Prize. For his latest feat, Wes stars in a seasonal campaign for Helmut Lang‘s Fall 2018 men’s collection.

Donning styles from the forthcoming range, Sheck was then photographed by his friend Cian Moore. Was can be seen in various jackets and pants, as well as a branded tank top.

Helmut Lang’s Fall 2018 collection is due out later this month.

Also, you can catch Sheck Wes on tour with Pusha T and Valee beginning July 31.

For more style, be sure to check out Dries Van Noten’s new marble print raincoats.

Not NYC, not LA.

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