Shopify is transitioning from the World Wide Web to the real world, presenting their new chip and swipe card reader. The device will allow businesses and their customizers to quickly and conveniently pay for goods on-site.

The reader is ultimately designed for selling at festivals, pop-ups and markets, as it can be used almost anywhere, with no plugs or additional accessories. It is capable of running an entire week on a single charge, while the reader itself cleverly detaches from the base to promote easy swiping at any angle.

Compatible with Europlay, Mastercard and Visa, the Shopify reader comes equipped with both pin and swipe modes, offered free of charge for new merchants and existing Shopify sellers.

Shopify’s new chip and swipe reader is now available for pre-order by merchants in the U.S. Shipping starts June 2017.

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