Style
Where the runway meets the street

As SS18 collections are now hitting stores, and the seasonal weather being just a few months away (climate change pending), it’s now time to shop for your spring/summer style bangers. We did a bit of trend forecasting with industry experts earlier this year, and true enough, predictions such as the Dad-core trend have prevailed (courtesy of super-ironic Balenciaga) as well designers leaning on the style codes of ’80s and ’90s menswear.

We’ve spoken to buyers from some of the best retailers around the world, to see what they think is going to pop off from their Spring/Summer ’18 stock. Check out the best items available to buy right now from  SSENSE, Barneys New York, Goodhood, KM20, MATCHESFASHION.COM, Totakaelo, LN-CC and MR PORTER below.

SSENSE

“The Gucci vintage Rhyton sneakers have that same chunky feel that we’ve been seeing in sneakers for the last couple of seasons in almost every designer collection. Gucci did a great job at giving them a vintage feel with the logo, while still playing into the modern chunky shape.”

Federico Barassi, Menswear Buying Director at SSENSE.

Barneys New York

“Raf Simons subverts a crisp white shirt with a haunting image of Dennis Hopper (from Warhol’s “Portraits of the 70s” set). Definitely destined to be one of the coveted and collectible items from Raf’s reign at Calvin Klein.”

Jay Bell, Senior Vice President / Divisional Merchandise Manager for MRTW at Barneys New York.

MATCHESFASHION.COM

“I tend to bypass printed T-shirts but P.A.M design duo Misha and Shauna always produce articles that are authentic and radical. This one with the deity who looks like he’s been silkscreened amid an extended trip with a raw text on the ‘key to happiness’ printed on the back is super.”

Joshua Brinksman, head buyer at MATCHESFASHION.COM.

Goodhood

“From our perspective the Junya Watanabe MAN x The North Face ‘Backpack’ Jackets (as well as the Karrimor collaborative outerwear) were one of the most exciting things we saw in the marketplace for SS18. A redefined classic, this is Junya doing what Junya does best, crafting mind-blowingly good outerwear that somehow manages to be utilitarian/functional and spectacularly visual all at once. A grail jacket for the grailed generation.”

Joe Warner – Sales & Brand Manager at Goodhood.

LN-CC

“A denim jacket, but not just any denim jacket. This split, two-tone, topstitch beauty from Eckhaus Latta is a real standout piece. There was a lot of denim around for SS18, but Eckhaus Latta continues to set themselves apart by using subtle details, and varying shape, as this jacket demonstrates.”

Reece Crisp, Head of Buying at LN-CC.

MR PORTER

“I’m a child of the ’80s, but I got my fashion education in the early ’90s when I had my own money to spend. My Saturday job earnings and skinny 16-year-old frame meant that clothes were often a size or two too big, and I often couldn’t carry them off. Maybe that’s why I have such soft spot for this polo. Baggy is definitely back and Balenciaga have made the ‘borrowed from your Dad’ look cool again, which makes this style a must have for SS18.”

Daniel Todd, Buyer at MR PORTER.

Totokaelo

“With warmer weather around the corner, a short sleeve printed shirt is an essential piece to have. For years Dries van Noten has been known for his bold prints and pattern mixing. This piece in particular is a stand out from his SS18 collection.”

Chris Green, buyer for Totokaelo and Need Supply Co. 

KM20

“At KM20 we’re focusing on exclusive collaborations because we think this is the main way that a store can actually stand out. This T-shirt was created exclusively for us by Heron Preston and inspired by his previous trip to Moscow when he launched his brand together with us in May, 2017. This is not a political statement at all but it’s being launched days before presidential elections in Russia. What a coincidence.”

 Olga Karput, Founder at KM20.

  • Main & Featured Image Left: KM20
  • Main & Featured Image Right: MR PORTER
Words by Max Grobe
Associate Fashion Editor
What To Read Next