Brand: Supreme x Hysteric Glamour

Season: SS21

Key Pieces: Supreme has revived Hysteric Glamour's iconic denim snake print from the ’90s. If you know you know.

Release Date:  Worldwide on March 18 at 11:00 a.m (ET)., and March 20 at 11:00 a.m. (JST) in Japan

Buy: Supreme

Editor’s Notes: Supreme is back with its former collaborator, cult Japanese label Hysteric Glamour, for a wide selection of Spring/Summer 2021 offerings. As per the FW17 collab, the latest Supreme x Hysteric Glamour collection is packed with rainbows and expletives — it's not a collection for the faint of heart. Take a look below.

Hysteric Glamour was founded by Nobuhiko Kitamura in 1984 as a loud and provocative amalgamation of American pop culture, punk, and ’60s mass media references. After expanding globally in 1991, the brand started to find customers among the very figures that Kitamura was inspired by — Marc Bolan, Sofia Coppola, Andy Warhol, and Iggy Pop. You can even see Kitamura appear as a cameo in Coppola's 2003 homage to Tokyo, Lost In Translation. 

The sophomore Supreme x Hysteric Glamour collection opens with classic and blue leopard print overcoats with red cobranding on the back, chunky shawl knit zipped cardigans are covered in "ANARCHY," "WORLD FAMOUS," and the classic Supreme "FUCK 'EM" motifs. These provocative pieces are offset with vivid plaid shirts and velour gym shorts. Meanwhile, Hysteric Glamour's interconnecting serpent pattern arrives in black/white, blue/white, and white/rainbow colorways across denim jackets, jeans (with added carpenter loops), and bucket hats.

Accessories include a metallic lunchbox and coffee flask replete with graphics and motifs lifted from the rest of the collection.

What To Read Next

  • Image on Highsnobiety

    Face Value: The 5 Best Beauty Drops of March

  • Image on Highsnobiety

    Designer Simon Skinner's 'Syntax' Exalts the Afro Pick

  • Image on Highsnobiety

    Gallery Dept. Quietly Scored Its First Proper Sneaker Collab

  • Image on Highsnobiety

    Fitwatch: Gwyneth Paltrow's Courtroom Drip

  • Image on Highsnobiety

    Ronnie Fieg Made Clarks x adidas Sambas a Thing

  • Image on Highsnobiety

    Next in the Reimagined Line: (Potentially) The Air Jordan 4 “Bred”

*If you submitted your e-mail address and placed an order, we may use your e-mail address to inform you regularly about similar products without prior explicit consent. You can object to the use of your e-mail address for this purpose at any time without incurring any costs other than the transmission costs according to the basic tariffs. Each newsletter contains an unsubscribe link. Alternatively, you can object to receiving the newsletter at any time by sending an e-mail to

Web Accessibility Statement

Titelmedia (Highsnobiety), is committed to facilitating and improving the accessibility and usability of its Website, Titelmedia strives to ensure that its Website services and content are accessible to persons with disabilities including users of screen reader technology. To accomplish this, Titelmedia has engaged UsableNet Inc, a leading web accessibility consultant to help test, remediate and maintain our Website in-line with the Web Content Accessibility Guidelines (WCAG), which also bring the Website into conformance with the Americans with Disabilities Act of 1990.


Please be aware that our efforts to maintain accessibility and usability are ongoing. While we strive to make the Website as accessible as possible some issues can be encountered by different assistive technology as the range of assistive technology is wide and varied.

Contact Us

If, at any time, you have specific questions or concerns about the accessibility of any particular webpage on this Website, please contact us at, +49 (0)30 235 908 500. If you do encounter an accessibility issue, please be sure to specify the web page and nature of the issue in your email and/or phone call, and we will make all reasonable efforts to make that page or the information contained therein accessible for you.