Highsnobiety
The North Face Play

The North Face has a new collection called “PLAY” and, no, it’s not a collaboration with COMME des GARÇON’s ever-popular sublabel (although that has been done before).

It seems TNF PLAY is the Berkely, California brand’s own sublabel, which aims to bring a street style look to the outdoors (or vice versa). The pieces look like they would also be at home under The North Face’s purple label and include a cardigan made out of a softshell material, a pullover with GORE-TEX INFINIUM, a T-shirt, and a hoodie.

All pieces feature a special The North Face PLAY logo and arrive in black, white, and solid, earth-toned colors. The collection is now available at The North Face PLAY store in Tokyo, Japan. Prices range from $55 to $275.

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