There’s no doubt we live in strange times. With the world in such an upside down state, it’s important to focus on that one constant driving us all toward bigger, better things: passion. That concept lies at the heart of Volcom’s 2019 Holiday collection, along with a pervading energy marked by the courage to turn obstacles into opportunities and the persistence of those who stay true to themselves.

This might sound like a lofty claim, but what else compels a teen activist to sail across the Atlantic and boldly face down world leaders, or a mountain climber to scale a 900-meter rock face without the safety of ropes and a harness?

It’s this spirit that pervades Volcom’s new campaign while remaining a core part of the brand’s DNA for the past 29 years. At a more base level, Volcom’s gear gives us the armor we need to let go and embark on the irrational pursuit of passion.

To help bring this idea to life, we linked up with Volcom to shoot a lookbook featuring its boldest 'fits against a wild backdrop of surreal natural motifs. The end result is a disorienting dystopia of sorts tied together with strong statement pieces and pragmatic basics that really aren’t so basic. This isn’t the Volcom from your skater days. It’s a next-level evolution of the brand that’s bound to make a big statement.

While Volcom’s look has undoubtedly evolved over the past few decades, its commitment to fair labor and eco-friendly practices perseveres. In addition to utilizing recycled materials, Volcom is finding innovative ways to maximize sustainability while doing good around the world. Its Farm to Yarn program focuses on sourcing socially conscious organic cotton produced in India and offers community development and professional education programs within local farming villages. Volcom’s work has also earned the brand Fair Labor Association Accreditation, which recognizes its commitment to protecting workers throughout the global supply chain. Those are just some of the ways the brand stays true to itself while doing its part to make the planet a better place. 

The looks themselves can’t really be categorized beyond Volcom’s signature mix of quality, versatility, and utilitarian fits. On the men’s front, heavy layers dominate the collection, with pops of Sonic Green and Electric Blue meshing with a softer, understated palette and grounded in pragmatic black pants and its sherpa-lined Vaugan jacket that looks ready to take on anything. The womenswear mixes brash patterns, heavy textures, and optic prints along with a dose of color blocking and tartan plaid. The Puffs N Stuf Reversible Jacket is the stand out, easily transitioning from eye-catching striped fashion piece to hardy solid outerwear that can handle the elements.

If you’re picking up an overall sense of chaos, you wouldn’t be wrong. But that’s the beauty of it. When you think about it, passion and creativity are rarely ever stable. These are looks that stand strong at the forefront of streetwear’s steady march forward. They reflect the times and respect the culture.

Check out the rest of the lookbook to see how we styled the collection, and head over to to stock up on your favorite pieces.

  • Photographer:Justin Bridges
  • Graphic Designer:Katie Raffa
  • Art Director:Brett Dalzell
  • Producer:Chad Ghiron
  • Set Designer:Joonie Jang
  • Stylist:Melina Kemph
  • HMU:Valissa Yoe
  • Project Manager:Wenona Carlos

We Recommend

  • Image on Highsnobiety

    An All-Out Guide to Holiday Gifting

  • Image on Highsnobiety

    Getting Holiday Gifts for Everyone on Your ‘Nice List’ Shouldn’t Be Stressful

  • Image on Highsnobiety

    Palace Holiday 2021 Drop 2 Delivers Even More Zomby & GORE-TEX

  • Image on Highsnobiety

    Batman Dreams of the Dior Holiday 2021 Collection

  • Image on Highsnobiety

    On the First Day of Christmas, My True Love Gave to Me the sacai Holiday 2021 Collection

  • Image on Highsnobiety

    This Year's Ultimate Christmas Jumper is a HUMAN MADE Duck Cardigan


What To Read Next

*If you submitted your e-mail address and placed an order, we may use your e-mail address to inform you regularly about similar products without prior explicit consent. You can object to the use of your e-mail address for this purpose at any time without incurring any costs other than the transmission costs according to the basic tariffs. Each newsletter contains an unsubscribe link. Alternatively, you can object to receiving the newsletter at any time by sending an e-mail to

Web Accessibility Statement

Titelmedia (Highsnobiety), is committed to facilitating and improving the accessibility and usability of its Website, Titelmedia strives to ensure that its Website services and content are accessible to persons with disabilities including users of screen reader technology. To accomplish this, Titelmedia has engaged UsableNet Inc, a leading web accessibility consultant to help test, remediate and maintain our Website in-line with the Web Content Accessibility Guidelines (WCAG), which also bring the Website into conformance with the Americans with Disabilities Act of 1990.


Please be aware that our efforts to maintain accessibility and usability are ongoing. While we strive to make the Website as accessible as possible some issues can be encountered by different assistive technology as the range of assistive technology is wide and varied.

Contact Us

If, at any time, you have specific questions or concerns about the accessibility of any particular webpage on this Website, please contact us at, +49 (0)30 235 908 500. If you do encounter an accessibility issue, please be sure to specify the web page and nature of the issue in your email and/or phone call, and we will make all reasonable efforts to make that page or the information contained therein accessible for you.